Marketing Strategist (Bachelor's Degree Required)

East Dundee, IL (On-site)

$80K/yr – $95K/yrMid LevelFull time

Posted 1 day ago

Job Summary

Own and execute marketing campaigns to attract new business and nurture existing relationships, leveraging AI tools for research, content, and lead scoring, while collaborating with sales to optimize messaging and track results.

  • Lead generation and outreach campaigns
  • AI-enhanced content and analytics
  • Cross-functional collaboration with sales

Job Description

Responsibilities

  • Develop and carry out marketing strategies that attract new business and expand relationships with existing customers
  • Generate and qualify sales leads through email campaigns, LinkedIn, digital advertising, outbound outreach, and cold calling
  • Use AI tools to speed up research, content creation, campaign planning, lead scoring, and reporting
  • Create marketing content including emails, web copy, proposals, case studies, and social posts
  • Maintain our CRM and track lead sources, campaign results, and conversion rates
  • Work closely with the sales team to hand off leads and refine messaging based on what is working
  • Monitor industry trends and competitors and recommend new opportunities
  • Report on results and make data-driven recommendations to leadership

Requirements

  • Bachelor’s degree in Marketing, Business, Communications, or a related field, or equivalent marketing experience
  • Demonstrated experience using AI tools (such as ChatGPT, Claude, Copilot, or similar) in marketing work, with examples of how you’ve applied them and the results you received
  • Experience developing and executing marketing or lead generation campaigns
  • Strong writing and communication skills
  • Comfort with outbound outreach, including cold calling
  • Working knowledge of CRM and marketing platforms; analytics experience a plus
  • Organized, self-directed, and able to manage multiple projects at once
  • Experience in B2B, construction, building services, or a related industry is a plus

Benefits

  • Health, dental, vision, 401(k), PTO
  • Opportunity to shape the company’s marketing direction and AI practices
  • Training and professional development
  • Supportive, team-oriented culture
Mid-American Elevator Co., Inc. logo

Mid-American Elevator Co., Inc.

2.0 Glassdoor

Founded in 1974, family-owned and operated Mid-American Elevator Company, Inc. has become Chicago’s largest independent elevator company and an industry leader. We are large enough to tackle almost any construction, renovation or maintenance project, but small enough to provide the personal attention that you deserve.We now boast six locations, from which our expert, experienced professionals meet our clients’ needs — with safety, reliability and support always top-of-mind. We look forward to working with you on your next elevator project. Isn’t it time to raise your expectations and partner with Mid-American Elevator?Maintenance/Service & RepairExceptional Customer Service/ Great PricingMid-American believes in charging reasonable prices for ELEVATOR MAINTENANCE, and our prices are frequently below the prices charged by the OEMs (Otis, Schindler, Thyssen and Kone) for contract maintenance. For charges outside the scope of the maintenance contract — vandalism, storm damage, major repairs not covered by the contract — our prices can be as much as 50 percent below those charged by the OEMs.Mid-American offers a full range of contracts that will cover almost any situation. Typically, preventive maintenance is performed monthly. However, daily, weekly, bimonthly and quarterly contracts are also available. We recommend our standard “Full Maintenance” agreement that includes preventive maintenance as well as all straight-time trouble calls and any required major repairs (cables, motors, etc.) on your elevators, all for one fixed monthly price.Mid-American’s mechanics are qualified to service and REPAIR virtually all brands and types of elevators and escalators. This includes equipment from Otis, Westinghouse, Schindler, Montgomery U.S., Haughton, Dover, F. S. Payne, Colley, Automatic, Kone and Armor. Our staff of in-house control engineers can diagnose and repair almost any problem on the latest computerized elevator control systems.

Founded in 1974
Chicago, Illinois, USA
75 employees (2 in marketing)
1% recommend to a friend

Salaries

Posted range

$80K/yr – $95K/yr

Taken straight from the job posting.

See all Mid-American Elevator Co., Inc. salaries

Marketing Team

Marketing Roles Posted (Last 30 Days)
1

Traffic Signals

Monthly Visitors
1.9K
Monthly Google Ads Budget
$11.2K
Traffic Source Mix
Search
33.3%
Direct
22.7%
Referral
7.8%
Social
6.2%
Paid
14.2%

Headcount Trend

Current headcount: ~75
Mid-American Elevator Co., Inc. logo

Marketing Strategist (Bachelor's Degree Required)

Mid-American Elevator Co., Inc. · East Dundee, IL · On-site