Marketing Manager
Wildix
USA (Remote)
$75K/yr - $88K/yrIn-houseContractMid level5+ years exp.
8 hrs ago
Marketing Specialist - Service Business
Irving, TX
Salary Not AvailableMid Level5+ years expFull time
Posted 7 months ago
Job Summary
Drive FleetPride service-center marketing with cross-functional alignment and multi-channel campaigns to grow nationwide and locally.
- Must-have: 5+ years in multi-channel B2B or service marketing with proven strategy execution.
- Standout: Experience with service businesses or multi-location operations signals broader impact.
Job Description
Responsibilities
- Develop and implement comprehensive marketing strategies to promote FleetPride service centers nationally and locally.
- Partner with corporate and local service center leadership to identify unique market opportunities and create tailored campaigns.
- Collaborate cross-functionally with Sales, Operations, Digital, Product Marketing, and other internal teams to ensure alignment and consistency of messaging.
- Help define and optimize the customer experience in the Service Branches
- Manage the planning and execution of multi-channel marketing initiatives, including print, events, email, paid media, social media, and SEM.
- Support service center growth initiatives by creating campaigns that drive awareness, customer acquisition, and retention.
- Measure and report on campaign performance, providing insights and recommendations for continuous improvement.
- Ensure all marketing materials and campaigns reflect FleetPride’s brand standards and voice.
- Stay current with industry trends, customer insights, and competitive activity to inform marketing strategy.
- Other duties as assigned
Requirements
- Bachelor’s degree in Marketing, Business, Communications, or related field or equivalent industry experience.
- 5+ years of marketing experience, preferably in a B2B, retail, or service-focused organization.
- Proven ability to develop and execute strategic marketing plans across multiple channels.
- Strong understanding of both traditional (print, events, trade shows) and digital (SEO, SEM, email, paid media, social) marketing tactics.
- Excellent project management, organizational, and time-management skills with the ability to manage multiple initiatives simultaneously.
- Strong analytical skills with experience using data to measure success and optimize performance.
- Exceptional communication and interpersonal skills with the ability to collaborate effectively across teams.
- Experience working with Service businesses and multi-location businesses a plus.
Preferred
- Experience with service branch based businesses a plus.
- Heavy duty trucking industry ideal.
FleetPride
FleetPride, Inc.Headquartered in Irving, TX, FleetPride is the nation’s largest distributor of truck and trailer parts and service in the independent heavy duty aftermarket. FleetPride’s sophisticated network of 300+ locations, which includes 75+ service centers and 5 distribution centers means customers get the parts and services they need, when and where they need them. Customers can click, talk, chat or visit with FleetPride’s team of 4,000+ experts empowered and motivated to solve problems and create tailored solutions for each customer’s unique needs.FleetPride needs exceptional people to support our ambitious growth plans! We offer competitive compensation and benefits, and exciting opportunities for career development.Our mission is to be the most reliable parts supplier in every market we serve, and we’ve earned a loyal and growing customer base by providing outstanding service and value. FleetPride offers advantages to large fleets and small operators alike, and capabilities that no other distributor can match. Our local knowledge allows us to tailor products and services to the unique needs of area customers, while our national footprint allows for consistent, reliable service at every branch and service location. FleetPride’s supply chain expertise ensures that our customers get what they need, when and where they need it, and helps them keep their trucks where they belong – on the road!FleetPride serves a diverse customer base across multiple industries, including freight and shipping, leasing services, agriculture, food and beverage, construction and waste management.
Salaries
Marketing Specialist median pay in the United States
Most pay falls between $60K and $79K. Based on 732 salaries.
Links
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