Marketing Specialist

Responsibilities

• Contributes to and supports the development and implementation of business objectives and marketing plans as outlined­­­ in annual integrated marketing plans.
• Provides regular updates on status of marketing projects and initiatives.
• Provides support and assistance to the marketing team with the tactical execution of corporate and brand marketing plans, strategies, and programs.
• Writes educational marketing pieces, including monthly newsletters, emails, social media posts, digital and print advertising, blog posts and promotional collateral to drive target market to desired results.
• Optimizes and coordinates digital assets, including video, social media and website content.
• Works in various marketing systems, including Marketing Cloud, to execute marketing initiatives, monitor campaigns, identify business opportunities, provide reporting, and evaluate relevant data.
• Works to better understand customer objectives, identify process improvements, and create educational resources (i.e. videos, workflows, guides, webinars) to better enable customer success.

Requirements

• Associate’s Degree or year for year directly related experience
• Minimum of 3 years of related marketing experience to include 1 year of digital marketing

Preferred

• Experience managing multiple projects at once
• Proficiency with Webinar/Meeting tools such as Zoom

Benefits

• A highly competitive compensation package with generous benefits beginning first day of employment for Medical/Prescription Drug plans, SSA, Vision, Dental and Health Care FSA.
• 10 vacation days & 10 sick days accrued annually and 3 personal days
• 401K match, Life and AD&D, Employee Assistance programs, Group Legal, & more
• Wellness program with access to onsite gym and basketball court for associates
• Encouraged continued education with our tuition reimbursement program
• Financial and in-kind opportunities to engage with non-profits in your community
• Company match program for United Way donations
• Volunteer opportunities and in-kind drives for non-profits throughout the year
• Take breaks or brainstorm in our game room with ping pong & foosball
• Casual Dress Code