Responsibilities

• Marketing Strategy & Client Work
• · Evaluate client marketing needs, growth priorities, target audiences, services, and competitive positioning.
• · Identify practical opportunities to strengthen patient acquisition, referrals, retention, and awareness.
• · Develop focused marketing plans and recommendations tied to specific business objectives.
• · Research competitors, local markets, and marketing opportunities, and help prioritize the initiatives most likely to create value.
• Digital Marketing, Content & Campaigns
• · Review websites for messaging, content, user experience, calls to action, and conversion opportunities.
• · Write and refine website copy, email campaigns, blog content, social media posts, referral materials, and other patient-facing communications.
• · Support local SEO, Google Business Profile optimization, online reputation, and other digital touchpoints.
• · Develop promotional campaigns and create or coordinate collateral such as flyers, postcards, service menus, and in-office materials.

Requirements

• Approximately 2-5 years of professional marketing experience.
• Excellent writing, editing, and communication skills.
• Experience developing marketing campaigns, content, or growth initiatives.
• Understanding of digital marketing fundamentals, including websites, SEO, social media, email marketing, and online reputation.
• Strong research and analytical skills with excellent attention to detail.
• Ability to manage multiple projects and deadlines simultaneously.
• Comfort working independently while collaborating closely with a small team.
• Strong judgment, initiative, curiosity, and willingness to learn.
• Experience in healthcare, agency or client services, website strategy, local SEO, Canva, marketing analytics, or small-business marketing is helpful, but not required.
• Marketing: 3 years (Required)

Benefits

• Starting salary of $65,000-$75,000 (based on experience). Upside over time with a target of $100,000 salary by the end of year two.
• Health, dental, and vision insurance options
• 401(k) with employer match
• Paid time off and company holidays
• Hybrid work environment (at least one day a week in NYC).
• Opportunity to develop deep expertise in healthcare marketing and grow with a rapidly expanding consulting firm