Marketing Specialist

Clearwater, FL (Unknown)

Salary Not AvailableEntry Level

Posted 3 days ago

Job Summary

Own and drive the full marketing function from strategy to execution, including planning, team leadership, channel management, and analytics, while coordinating with sales and product initiatives to hit milestones and revenue targets.

  • Lead strategic marketing planning and annual operating plans
  • Build, guide, and develop marketing and customer service teams
  • Oversee market research, promotions, digital channels, and event-based outreach

Job Description

Responsibilities

  • Managing annual marketing plan in support of organizational strategy and objectives; managing, implementing, and executing the marketing policies and practices
  • Building and managing marketing and customer service teams capable of carrying out needed marketing and service strategies
  • Performing market research and planning, strategic direction for promotion and advertising; may assist with the preparation of the annual operating plans and develop long-range product plans for the company
  • Executing the Company’s business marketing calendar and achieve key milestone and revenue targets
  • Running and maintaining all social media platforms
  • Handling SpotOn email marketing and loyalty program
  • Speaking with local businesses in the area on booking private events
  • Updating GoDaddy back end for the websites
  • Creating and maintaining marketing materials
  • Graphic Design

Requirements

  • Bachelor’s degree in business, marketing or related discipline required
  • Demonstrated ability to lead people and get results through others
  • Ability to think ahead and plan over a 1-2 year time span
  • Ability to organize and manage multiple priorities
  • Prior marketing development and product launch and deployment
  • Problem analysis and problem resolution at both a strategic and functional level
  • Technical skills in strategic planning and marketing, business and market development, market research and planning and promotions/advertising
  • Must have a strong interpersonal skills and good judgment and be capable of communicating with a diverse range of individuals
  • Excellent computer skills including all MS Office applications. (Word, excel, outlook, PowerPoint) required
  • Must have strong customer support orientation (for internal/external customers), demonstrated professional demeanor, and the ability to maintain confidential information

Salaries

Marketing Specialist median pay in the United States

$70K/yr

Most pay falls between $60K and $79K. Based on 743 salaries.

Marketing Specialist

Clearwater, FL · Unknown