Marketing Specialist

Responsibilities

• Coordinate and execute marketing activities that support the company’s brand, projects, people, community involvement, and business development efforts.
• Maintain and update the company website with current project profiles, company news, staff information, and other relevant content to ensure an accurate and engaging online presence.
• Develop, schedule, and maintain engaging content across the company’s social media platforms, including LinkedIn and Instagram.
• Track social media and digital engagement metrics and assist with evaluating and enhancing the company’s marketing strategy.
• Manage internal communications, including the corporate newsletter and other employee communications as assigned.
• Create and coordinate marketing content, graphics, presentations, flyers, invitations, advertisements, and other branded materials.
• Maintain consistent company branding and messaging across digital, print, event, and internal communication materials.
• Produce monthly drone footage compilations and coordinate supplemental project footage, photography, and visual content as required.
• Support the planning and preparation of trade shows, conferences, networking events, client events, and community activities, including development of materials and coordination of booth/event setup.
• Coordinate employee volunteer initiatives by organizing participation, tracking involvement, and promoting community engagement activities.

Requirements

• Proficiency in MS Office Suite, specifically Outlook, PowerPoint, Word and Excel.
• Proficiency in Adobe Creative Suite, Canva and other marketing/design software programs.
• Experience creating and maintaining social media content.
• Experience maintaining website content and working within a website CMS platform preferred.
• Strong writing, editing, proofreading and content-development skills.
• Understanding of brand standards and the ability to maintain consistent messaging and visual identity.
• Ability to learn and engage with multiple software platforms and/or systems.
• Exemplary presentation, planning and time management skills.
• Excellent oral and written communication skills.
• Detail oriented with the ability to manage multiple priorities in a fast-paced environment.

Preferred

• Associate or Bachelor’s degree in Marketing, Communications, Graphic Design, Business or another related field preferred.
• Experience in marketing, communications, content development, social media, graphic design, or administrative support preferred.
• Proficiency in Microsoft Office Suite; experience with Canva, Adobe Creative Suite, social media scheduling tools, and website CMS platforms preferred.

Benefits

• Comprehensive Medical, Dental & Vision Coverage
• 100% Employer-Paid Life and LTD Disability Insurance
• 401(k) with 50% Company Match
• Paid Time Off
• Paid Company Holidays