Marketing Specialist Central and South America

New York, USA (Hybrid)

$65K/yr – $70K/yrManager3+ years expTemporary

Posted 11 hrs ago

Top 1% of applicants do these two things.

The other 99% submit and hope. You're about to do something different.

Job Summary

Lead regional LATAM marketing programs end-to-end, from strategy and assets to webinars, events, and partner enablement, while aligning with global and sales teams to optimize ROI.

  • Own regional programs across LATAM, including email, digital, and offline activations
  • Coordinate assets, events, and partnerships with sales and global marketing

Job Description

Responsibilities

  • Plan and execute regional marketing programs: email, digital, and offline - designed to activate and grow the partner channel and support field sales efforts across LATAM.
  • Develop and localize compelling marketing assets, presentations, partner kits, and co-marketing resources that empower regional partners and sales teams to drive pipeline and close business.
  • Serve as the marketing point of contact for LATAM sales and partner teams, understanding regional priorities and translating them into actionable marketing plans and support.
  • Plan, coordinate, and execute regional webinars, including content development, speaker management, promotion, and post-event follow-up, with content tailored for LATAM audiences.
  • Manage logistics and support for regional and virtual marketing events, including LATAM participation in the flagship Partner Conference (DocuWorld) and local/regional events. Handle vendor management, attendee communications, and on-site logistics as needed.
  • Work closely with the Marketing Americas team, global marketing, product marketing, and sales leadership to ensure alignment on messaging, campaign execution, and regional priorities.
  • Collaborate with internal teams to adapt and localize global marketing content, campaigns, and messaging for relevance and effectiveness in the LATAM market.
  • Use marketing automation and CRM tools (e.g., HubSpot, Dynamics) to monitor, report on, and optimize the effectiveness and ROI of regional marketing programs.
  • Stay abreast of LATAM market trends, competitive landscape, and marketing best practices to continuously improve program performance and scalability.

Requirements

  • Ability to travel to the Carribean and Central & South America for marketing events.
  • Ability to travel to Germany for team building events.
  • Ability to travel once a year for DocuWorld, locations may vary.
  • Bachelor's degree or equivalent experience required.
  • 3+ years' experience in field, regional, or channel marketing; experience supporting partner ecosystems strongly preferred.
  • Proven experience in event andwebinarmanagement, includinglogisticsand promotion.
  • Strong familiarity with marketing automation platforms (e.g., HubSpot) and CRM systems (e.g., Dynamics).
  • Fluency in Spanish and English required; Portuguese is a plus.
  • Experience in the hardware/software or SaaS industry is a plus.
  • Experience marketing within or to the Latin American region preferred.

Benefits

  • The pay range is between $65,000 and $70,000 depending on experience.
  • DocuWare funds $2,000/$4,000 annually towards single/family HDHP deductible
  • Your choice of 4 medical plans (HDHP, EPO, PPO)
  • Short Term Disability (100% company paid)
  • Long Term Disability (100% company paid)
  • Group Term Life insurance (100% company paid)
  • 401(K) with company match
  • 12 annual paid holidays and generous PTO plan
  • Profit Sharing
  • Internationally growing and well established company
DocuWare logo

DocuWare

DocuWare’s document management software delivers smart digital workflow and document control for substantial productivity gains without the need for IT resources. Our cloud and on-premises products are a recognized best-fit solution for companies seeking to digitize, automate and transform key processes.Privacy policy for social media: https://start.docuware.com/privacy-policies-for-social

Founded in 1988
Germering, Bavaria, DEU
646 employees (65 in marketing)

Traffic Signals

Monthly Visitors
148.6K
Monthly Google Ads Budget
$67.1K
Traffic Source Mix
Search
36%
Direct
47.8%
Referral
13.2%
Social
0.5%
Paid
0.6%

Headcount Trend

Current headcount: ~646

Marketing Team

Marketing Team Size
49 (8% of company)
Median Tenure
3.9 years
Marketing Roles Posted (Last 30 Days)
2

Funding

Last Raise
Series Unknown, 14 years ago

Funding History

  • Apr 2012
    Series Unknown

Recent News