Marketing Specialist

USA (Remote)

Salary Not AvailableMid Level2+ years expFull time

Posted 2 months ago

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Job Summary

Own and coordinate marketing content and collateral across proposals and client materials, balancing strategic thinking with visual storytelling to win bids and support business development.

  • Lead cross-functional content creation and branding to produce compelling visuals and consistent messaging across proposals, presentations, and project profiles.
  • Drive proposal development, RFP responses, and lead-tracking support from content generation through debrief, ensuring timely, high-quality materials.
  • Streamline marketing processes and maintain a shared graphics library and database to enable fast, compliant output under tight deadlines.

Job Description

Responsibilities

  • Perform work under limited supervision requiring the need to exercise independent judgement and discretion on a regular basis.
  • Work collaboratively with cross functional groups to produce sales and marketing collateral to support business initiatives. Maintain up-to-date knowledge of key organizational project initiatives and industry competitors.
  • Preparation of proposals in response to RFP requests, qualifications and teaming opportunity materials for both public works and private development projects managing the process from content generation through to debriefing.
  • Leverage a whole-brain approach to marketing—from balancing strategic thinking with creative execution—to develop compelling, visually engaging content that resonates with target audiences.
  • Apply graphic design skills/knowledge to elevate visual storytelling and mentor junior staff in design principles, branding consistency and layout best practices.
  • Assist business development/project teams with prequalification and lead tracking efforts.
  • Prepare presentations and assist with interview preparation.
  • Produce marketing and communications collateral including brochures, project profiles, team resumes, etc.
  • Create visually appealing graphics in support of proposal preparation and corporate initiatives, as needed.
  • Maintain efficient marketing processes, record keeping systems and historical information per department standards.
  • Assists in management and integrity of company project and resume database.
  • Contribute to the development and maintenance of graphics library.
  • May assist in coordinating and potentially participating in industry, tradeshow and recruiting events.
  • Research and compile data on clients, communities and/or markets to support strategy development.
  • Complete day-to-day marketing tasks, projects and activities, as requested.
  • Strong time management, self-reliance and ability to operate independently with limited direction.
  • Strong organizational and problem-solving skills with the ability to pivot in a fast-paced environment while effectively managing multiple priorities.
  • Strong sense of urgency in responding to stakeholders.
  • Demonstrated ability to think proactively, exercise sound judgment and resourcefulness.
  • Strong work ethic, a positive attitude, and a willingness to learn and grow.

Requirements

  • Minimum of two (2) years professional services marketing experience with emphasis and clear understanding of proposal development. (AEC preferred)
  • Associate or bachelor’s degree in marketing, communications, or related field preferred. Commensurate work experience also considered.
  • Proficient in Adobe Creative Suite (InDesign, Illustrator, and Photoshop) and Microsoft Office Suite (Work, Excel, and PowerPoint).
  • Experience preparing proposals in response to RFP requests.
  • Excellent writing, editing and communication skills.
  • Strong organizational and problem-solving skills.
  • Strong graphic design and layout capabilities.
  • Flexibility to work as needed to meet deadlines.

Benefits

  • Medical, dental, vision, life, and disability insurance
  • 401(k) retirement savings plan with company match
  • Paid time off, sick leave, and paid holidays
  • Tuition reimbursement and professional development support
  • Discretionary bonuses and other performance-based incentives
  • Employee Assistance Program (EAP), wellness initiatives, and employee discounts
Bowman Consulting Group, Ltd. logo

Bowman Consulting Group, Ltd.

Bowman Consulting Group, Ltd. is a civil engineering company based out of 3863 Centerview Drive Suite 300, Chantilly, Virginia, United States.

Chantilly, Virginia, USA
23 employees (2 in marketing)

Traffic Signals

Monthly Visitors
915
Traffic Source Mix
Search
33.2%
Direct
41.7%
Referral
12.7%
Social
9.8%
Paid
1.5%

Headcount Trend

Current headcount: ~23

Marketing Team

Marketing Roles Posted (Last 30 Days)
2