Marketing Specialist at Bowman Consulting Group, Ltd. | Reston, VA

Marketing Specialist

Reston, VA (Remote)

Salary Not AvailableMid Level2+ years expFull time

Posted 2 months ago

The other 99% submit and hope. You're about to do something different.

Drive Bowman’s marketing by owning proposal content and collateral while collaborating across teams to win business.

Must-have: Two+ years in professional services marketing with proposal development.
Standout: Proficiency in Adobe Creative Suite and strong visual storytelling.

Perform work under limited supervision requiring the need to exercise independent judgement and discretion on a regular basis.
Work collaboratively with cross functional groups to produce sales and marketing collateral to support business initiatives.
Maintain up-to-date knowledge of key organizational project initiatives and industry competitors.
Preparation of proposals in response to RFP requests, qualifications and teaming opportunity materials for both public works and private development projects managing the process from content generation through to debriefing.
Leverage a whole-brain approach to marketing—balancing strategic thinking with creative execution—to develop compelling, visually engaging content that resonates with target audiences.
Apply graphic design skills/knowledge to elevate visual storytelling and mentor junior staff in design principles, branding consistency and layout best practices.
Assist business development/project teams with prequalification and lead tracking efforts.
Prepare presentations and assist with interview preparation.
Produce marketing and communications collateral including brochures, project profiles, team resumes, etc.
Create visually appealing graphics in support of proposal preparation and corporate initiatives, as needed.

Minimum of two (2) years professional services marketing experience with emphasis and clear understanding of proposal development. (AEC preferred)
Associate or bachelor’s degree in marketing, communications, or related field preferred. Commensurate work experience also considered.
Proficient in Adobe Creative Suite (InDesign, Illustrator, and Photoshop) and Microsoft Office Suite (Word, Excel, and PowerPoint).
Experience preparing proposals in response to RFP requests.
Excellent writing, editing and communication skills.
Strong organizational and problem-solving skills.
Strong graphic design and layout capabilities.
Flexibility to work as needed to meet deadlines.