Responsibilities

• Manage the annual and quarterly marketing roadmap, aligning initiatives with business priorities.
• Translate strategic objectives into actionable programs with defined milestones, responsibilities, and timelines.
• Coordinate cross-functional marketing initiatives, identifying dependencies, potential risks, and opportunities for improvement.
• Develop marketing-channel strategies, including trade shows, industry sponsorships, and other initiatives.
• Partner with appropriate support resources to coordinate event execution while maintaining strategic oversight.
• Develop and maintain marketing KPIs, dashboards, and performance reports for leadership.
• Track marketing budgets, commitments, and program-level expenditures.
• Establish clear objectives, target audiences, follow-up processes, and success measures for major marketing investments.
• Evaluate marketing performance and recommend where resources and spending should be continued, adjusted, or redirected.
• Provide strategic direction for the trade show and sponsorship portfolio.

Requirements

• Bachelor's degree in Marketing, Business, Communications, Analytics, or a related field, or equivalent experience.
• Five (5) or more years of experience in marketing programs, marketing operations, project management, or a related discipline.
• Strong analytical, organizational, and program-management skills.
• Experience developing performance reports or dashboards and presenting insights to leadership.
• Experience managing budgets, vendors, timelines, and cross-functional stakeholders.
• Ability to establish processes, manage competing priorities, and drive accountability without direct authority.
• Strong communication and collaboration skills.

Preferred

• Experience with Salesforce or other CRM platforms.
• Experience developing trade show portfolio strategies and measuring event performance.
• Experience in a multi-location, multi-brand, or acquisition-oriented organization.
• Familiarity with website management, SEO, online reputation management, and marketing automation.
• Experience partnering with Finance and Sales Operations teams.

Benefits

• Weekly pay
• Paid Time Off & Health Benefits
• Growth & Development within the company
• 401(k) with a 4% company match