Responsibilities

• Reporting & Workflows
• Own top of funnel lead routing & assignment, scoring, enrichment, and lifecycle management, built and maintained directly in HubSpot. Partner with Biz Systems on LeanData-side configuration
• Establish clear rules of engagement and ensure attribution logic is accurate, so leads are correctly mapped to the right channel — maintaining the data integrity needed to measure channel ROI with confidence.
• Accelerate revenue and improve pipeline hygiene by implementing automations and workflows across the lead-to-customer lifecycle.
• Proactively identify and fix funnel inefficiencies — including MQL/PQL SQL handoff rules and SLAs with the Sales & CS Business Partner — to improve speed to lead and conversion metrics.
• Partner with GTM Analytics and Biz Systems on Salesforce data needs for models like Propensity to Revenue or Propensity to Close — ensuring the right fields exist, data flows cleanly between systems, and resulting scores land in Salesforce in a usable way. Model logic and validation stay with GTM Strategy & Analytics.
• Partner with the B2B Marketing team to improve lead management and nurture across all channels (marketing, partnerships, rep-gen) — how and when leads get warmed for the Sales team.
• Deliver ad-hoc reporting for Marketing & Partnerships teams.
• Forecast and project expected pipeline contribution by channel to support GTM planning.
• Marketing Ops

Requirements

• 5+ years of experience in marketing operations, revenue operations, or a similar systems-focused role, with hands-on HubSpot administration experience
• Have a background in B2B SaaS
• Are a genuine systems builder — comfortable owning a HubSpot instance end to end, not just using one
• Have real depth in lead-to-cash mechanics: routing, scoring, enrichment, campaign tracking, conversion, and attribution
• Instinctively look for where automation can remove manual work and speed up the funnel
• Can go from "here's the problem" to "here's the system change that fixes it" without a handoff
• Have enough fluency in Salesforce to ensure HubSpot and SFDC connect seamlessly. PartnerStack experience is a plus
• Have strong problem-solving skills, with the ability to navigate ambiguity and drive solutions proactively while working with minimal direction
• Are comfortable in a fast-paced, scrappy work environment and aren't afraid to ask probing questions
• Have a high attention to detail, particularly around data hygiene, access/permissions, and workflow configuration

Preferred

• PartnerStack experience is a plus

Benefits

• Expected Base Salary: $120,000 - $152,000 (depending on candidate location and experience)
• Ongoing training and growth opportunities.
• A "Best Place to Work" winner multiple times where we focus on creating a great employee experience.
• Rock solid medical, dental, and vision plans.
• Mental Health Coverage - we offer several programs to support your mental health and wellness goals.
• Unlimited Paid Vacation. We expect you to work hard, but still enjoy your personal life
• 7 weeks of baby bonding time for all new parents (within the first year of birth or adoption), 8 Weeks of Paid Pregnancy Leave.
• 401(k) Matching
• Employer-contributing student loan assistance program or continuing education reimbursement program
• Employee Stock Incentive Plan.