Responsibilities

• Own the day-to-day technical management and performance of BBI’s websites, landing pages, seminar registration pages, physician-facing platforms, and other digital properties
• Build, modify, maintain, and troubleshoot webpages and landing pages without relying entirely on outside developers
• Manage website forms, registration flows, tracking scripts, pixels, redirects, APIs, integrations, conversion events, and related functionality
• Work directly with HTML, CSS, JavaScript, content management systems, and other web technologies
• Manage larger development projects with external developers when needed, including requirements, timelines, testing, QA, and implementation
• Monitor website performance, mobile usability, page speed, SEO fundamentals, accessibility, and conversion functionality
• Conduct ongoing QA to ensure forms, links, phone numbers, tracking, registrations, and patient journeys are functioning correctly
• Identify opportunities to simplify and improve digital experiences for both patients and internal teams
• Serve as the technical owner of BBI’s CRM and marketing lead-management infrastructure
• Own the transition and consolidation of legacy systems into scalable digital platforms, including migrating the CRM from Keap to Airtable, Salesmsg to Zoom Phone, Access Database workflows to Airtable, and future platform replacements or integrations

Requirements

• 6+ years of experience in marketing technology, digital platforms, marketing systems, CRM administration, web development, data operations, systems integration, or a related technical field
• Demonstrated experience developing, maintaining, and troubleshooting websites and landing pages
• Working knowledge of HTML, CSS, JavaScript, and related web technologies
• Strong experience with Airtable, including relational data structures, formulas, interfaces, automations, and integrations
• Experience administering CRM platforms and complex lead-management workflows
• Experience working with APIs, webhooks, integrations, and automation technologies
• Strong experience working with data from multiple platforms and systems
• Strong understanding of databases, relational data, data hygiene, data validation, and reporting
• Experience with analytics and tracking platforms such as Google Analytics and Google Tag Manager
• Experience with call tracking and attribution platforms such as CallRail or similar technology

Preferred

• Experience with scheduling systems and automated scheduling workflows strongly preferred
• Experience with AI voice, chatbot, conversational AI, call center technology, or AI automation strongly preferred
• Experience with email and SMS automation platforms preferred
• SQL, Python, Power BI, Tableau, Looker Studio, or similar querying, analytics, or reporting tools is highly desirable
• Healthcare, medical device, patient acquisition, or regulated-industry experience is a plus
• Familiarity with HIPAA, WCAG, FTC health data/privacy requirements, and applicable ONC/Health IT standards strongly preferred

Benefits

• 401(k)
• 401(k) matching
• Dental insurance
• Health insurance
• Health savings account
• Life insurance
• Paid time off
• Vision insurance