Marketing Operations Specialist

USA (Remote)

$76K/yr - $86K/yr (Est.)Mid Level4+ years expFull time

Posted 7 weeks ago

Job Summary

Own Salesforce Marketing Cloud driven segmentation, journeys, and governance across data, compliance, and analytics to drive compliant, targeted campaigns and measurable impact.

  • Ownership: Advanced SFMC journeys, automation, and governance; cross-functional alignment with marketing, sales, analytics, IT.
  • Audience & data: Segmentation architecture, lifecycle management, data integrity, and compliant audience selection with CAN-SPAM, GDPR, CCPA.
  • Measurement & optimization: A/B and multivariate testing frameworks, dashboards, KPI trends, and go-to-market decision support.

Job Description

Own Salesforce Marketing Cloud driven segmentation, journeys, and governance across data, compliance, and analytics to drive compliant, targeted campaigns and measurable impact.

  • Ownership: Advanced SFMC journeys, automation, and governance; cross-functional alignment with marketing, sales, analytics, IT.
  • Audience & data: Segmentation architecture, lifecycle management, data integrity, and compliant audience selection with CAN-SPAM, GDPR, CCPA.
  • Measurement & optimization: A/B and multivariate testing frameworks, dashboards, KPI trends, and go-to-market decision support.
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Lifeway Christian Resources

This is a place where you can bring your faith and work experience to join in the most important mission in the world: making disciples of Jesus Christ. Whether you’re a creator or storyteller, data guru or problem-solver, or anywhere in between, if you’re passionate about serving the church, we have a place for you. Lifeway has a strong Work from Anywhere (WFA) culture that is deeply focused on our mission and values. While headquartered in Nashville, TN, many of our positions are remote-eligible and have autonomy and flexibility with work hours. We provide equipment and resources to ensure team members have access to a productive and ergonomic workspace. Lifeway hosts all-team meetings several times per year and provides travel for key team gatherings for remote-based team members. Full-time employees are eligible for enrollment in our comprehensive benefits plans including healthcare, vacation and sick time, holiday pay, care days, 401(k) plan, maternity and paternity leave, adoption assistance, mission trip time, and more.

Brentwood, Tennessee, USA
1.8K employees (416 in marketing)

Salaries

SalaryGuide estimate

$76K/yr – $86K/yr

Modelled from 8 comparable roles.

See all Lifeway Christian Resources salaries
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Marketing Operations Specialist

Lifeway Christian Resources · USA · Remote