Marketing Operations Specialist

USA (On-site)

$70K/yr – $100K/yrMid Level2+ years expFull time

Posted 2 hrs ago

Job Summary

Own the design and optimization of marketing operations end to end, from HubSpot workflows and data hygiene to AI-driven agentic processes, analytics, and growth initiatives.

  • Manage HubSpot automation, segmentation, and campaign execution across the lifecycle
  • Design and deploy agentic AI workflows to automate repetitive marketing tasks
  • Own dashboards, attribution, and data-driven optimization across the funnel

Job Description

Responsibilities

  • HubSpot & Marketing Automation - Build and optimize workflows across lifecycle stages.
  • HubSpot & Marketing Automation - Manage segmentation, automation, and campaign execution inside HubSpot.
  • HubSpot & Marketing Automation - Maintain clean properties, consistent data structure, and scalable CRM processes.
  • HubSpot & Marketing Automation - Help launch and track campaigns effectively.
  • AI-Powered Operations & Agentic Systems - Design and deploy agentic workflows that automate repetitive marketing tasks — from lead enrichment to reporting — using tools like Claude Cowork.
  • AI-Powered Operations & Agentic Systems - Identify processes across marketing ops that can be handed off to AI agents, and own the implementation end-to-end.
  • AI-Powered Operations & Agentic Systems - Stay current on the agentic AI landscape and bring forward tools and techniques that give the team leverage.
  • Analytics & Performance Optimization - Own marketing dashboards and reporting across HubSpot and Google Analytics (GA4).
  • Analytics & Performance Optimization - Ensure accurate tracking, event setup, attribution, and UTM structure.
  • Analytics & Performance Optimization - Identify bottlenecks and optimization opportunities across the marketing funnel and propose data-backed solutions.

Requirements

  • 2–5 years of experience in marketing operations, growth marketing, or CRM management.
  • Strong hands-on experience with HubSpot (workflows, lists, reporting, automation).
  • Hands-on experience with Claude Cowork or comparable AI desktop/automation tools — you've used agentic AI in a real work context, not just experimented with it.
  • Experience designing or building agentic systems — multi-step AI workflows that operate autonomously to complete marketing or operational tasks.
  • Working knowledge of Google Analytics (GA4), attribution, and conversion tracking.
  • Experience with Meta and Google Ads platforms.
  • Analytical mindset with the ability to turn data into action.
  • High attention to detail and strong organizational skills.
  • Ability to operate independently while collaborating across teams.

Preferred

  • Experience working with Shopify (integrations, ecommerce tracking, reporting).
  • HubSpot certifications.
  • Startup experience.
  • Vacation rental or ecommerce industry experience.
  • Experience with tools like Slack, Notion, and modern project management platforms.
  • Built or contributed to internal AI tooling or prompt libraries for marketing use cases.
  • Based in Los Angeles.

Benefits

  • Health Insurance
  • 401(k) with matching
  • Flexible PTO
  • Paid educational opportunities
  • Fast career progression in a rapidly growing startup
  • Collaborative and high-ownership environment
  • Free HostGPO Membership 🙂
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HostGPO

3.2 Glassdoor

We are a members-only platform powering the next generation of hospitality. Our members get exclusive access to the best partners and products in the vacation rental industry.

Founded in 2019
Los Angeles, California, USA
29 employees (5 in marketing)
49% recommend to a friend
48% CEO approval

Salaries

Posted range

$70K/yr – $100K/yr

Taken straight from the job posting.

The middle of this range ($85K) is 6% above the median base salary for Marketing Operations Specialist roles in the United States ($80K).

Marketing Operations Specialist median pay in the United States

$80K/yr

Most pay falls between $70K and $88K. Based on 85 salaries.

See all HostGPO salaries

Marketing Team

Marketing Team Size
4 (14% of company)
Median Tenure
4.4 years
Marketing Roles Posted (Last 30 Days)
2

Funding

Total Funding
$6M
Last Raise
$6M
Series Unknown, 3 years ago

Funding History

  • May 2023
    Series Unknown • $6M

Traffic Signals

Monthly Visitors
52.9K
Monthly Google Ads Budget
$5.8K
Traffic Source Mix
Search
43.1%
Direct
46%
Referral
1.5%
Social
3.8%
Paid
4.3%

Headcount Trend

Current headcount: ~29
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Marketing Operations Specialist

HostGPO · USA · On-site