Marketing Operations Manager

Foster City, CA (Hybrid)

$120K/yr – $130K/yrSenior Level5+ years expFull time

Posted 2 months ago

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Job Summary

Own the marketing tech backbone by managing Marketo and CRM integrations, enabling demand gen and sales via data dashboards, and codifying scalable RevOps processes.

  • Own Marketo architecture, admin duties, and platform integrations to support the full funnel.
  • Build and maintain dashboards and campaigns with data-driven insights to accelerate pipeline and improve lead quality.
  • Improve marketing workflows for efficiency, scalability, and data integrity across RevOps tooling.

Job Description

Responsibilities

  • Serve as the primary administrator and expert for the Openprise Marketo instance, including system architecture/optimization, user management, and integrations with other platforms.
  • Work closely with demand generation and sales teams to understand their needs and provide support for campaign execution, lead management, and pipeline acceleration.
  • Oversee external web vendors and own the optimization of the company website by managing content and landing pages, ensuring SEO/analytics/tracking integrations, supporting campaign launches, and driving lead capture and conversion improvements in alignment with the broader marketing tech stack.
  • Develop and maintain comprehensive dashboards and reports to track key marketing metrics, campaign performance, and funnel effectiveness. Provide data-driven insights and recommendations to optimize marketing efforts.
  • Continuously evaluate and improve our marketing processes and workflows to ensure efficiency, scalability, and data integrity.
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Openprise

4.6 Glassdoor

Your RevOps strategy is only as good as the data powering it. If your data is messy, siloed, or unreliable, AI won’t save you—it’ll just make the problem bigger. Ultimately, every RevOps problem is a data quality problem.That’s where Openprise comes in. We’re data nerds at heart. We believe clean, high-quality data and solid processes are the backbone of a successful business. Our mission is simple: turn data chaos into clarity so your GTM Ops teams can move faster, work smarter, and trust the numbers—whether you're making decisions, building workflows, or scaling with AI.Our flagship product, the Openprise RevOps Data Automation (RDA) Cloud, is a no-code, full-stack, AI-powered platform that does the heavy lifting for you: data cleansing, unification, enrichment, and orchestration. It’s everything you need to turn messy, chaotic data into reliable, ready-to-use insights, all in one place.No more stitching together single-point solutions, juggling integrations, or fighting siloed systems. The RDA Cloud connects all your GTM apps to your systems of record without extra complexity, giving your GTM teams data they can trust, take timely action on, and make the right decisions with.That’s why top enterprises and high-growth companies trust Openprise to fuel agile, scalable, automated RevOps strategies—and keep revenue flowing.

Founded in 2014
San Mateo, California, USA
131 employees (12 in marketing)
94% recommend to a friend
100% CEO approval

Traffic Signals

Monthly Visitors
6.7K
Monthly Google Ads Budget
$4K
Traffic Source Mix
Search
38%
Direct
46.2%
Referral
7%
Social
7.6%
Paid
1.1%

Headcount Trend

Current headcount: ~132

Marketing Team

Marketing Team Size
10 (8% of company)

Funding

Total Funding
$58.3M
Last Raise
$25M
Series B, 2 years ago

Funding History

  • Mar 2024
    Series B • $25M
  • Oct 2021
    Series A • $16M
  • Apr 2020
    Seed • $4M

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