Responsibilities

• Manage and troubleshoot CallTrackingMetrics setup, routing, queues, smart routers, and tracking numbers
• Monitor lead attribution and investigate issues involving missing or incomplete tracking data
• Review CTM session data, GCLIDs, UTMs, and conversion-related call activity
• Ensure calls and leads are accurately reflected in internal lead tracker sheets
• Identify patterns, gaps, or recurring issues in call attribution, lead flow, integrations, or intake documentation
• Coordinate with CallTrackingMetrics representatives and internal teams to resolve platform or tracking issues
• Review call scoring and admissions/intake documentation for accuracy and completeness
• Support inbound call handling and caller qualification when required by client contracts
• Maintain organized documentation of issues, updates, resolutions, and follow-up actions
• Help improve operational processes related to lead tracking, attribution, call quality, and intake handoff

Requirements

• Experience in marketing operations, lead generation, call tracking, digital marketing support, intake operations, or a related role
• Strong attention to detail and ability to identify data or process inconsistencies
• Comfortable using spreadsheets, dashboards, call tracking platforms, and multiple software systems
• Strong communication, documentation, and follow-up skills
• Ability to troubleshoot problems and escalate issues appropriately
• Professional phone presence and comfort handling caller information when needed

Preferred

• Preferred: experience with CallTrackingMetrics, Google Ads, GCLIDs, CRMs, call attribution tools, or lead tracking systems
• Big plus: experience in the substance abuse and mental health treatment industry, specifically in the private sector

Benefits

• Health insurance eligibility after 30 days
• Paid time off and sick time
• Opportunity for advancement