Responsibilities

• This role owns the execution layer: you are the owner of our email channel – operations, performance, deliverability, and compliance – alongside campaign builds, database health, and the workflows that connect it all.
• You'll use AI to streamline execution, personalize interactions, and build workflows the whole team benefits from, making every touchpoint more relevant and timely at scale.
• Your work ensures a seamless experience for prospects, reliable data to inform future decisions, and full activation of our growing database.
• 60 Days — Ownership & Execution
• - Independently own the build, QA, and launch of 3+ campaigns across email, webinar, event, or partner channels
• - Own email operations end-to-end — segmentation, sends, deliverability monitoring, compliance, and performance reporting
• - Map and document current campaign ops processes — intake, build, QA, and launch — for at least two recurring campaign types
• - Build and launch your first agent
• - Draft a structured intake checklist and Asana template for campaign requests
• - Contribute optimization ideas based on email performance data — segmentation, timing, subject lines, CTAs
• Deliverables : 3+ campaigns launched independently with clean attribution
• Email performance report with optimization recommendations
• Documented campaign ops process for at least two campaign types
• First agent live in HubSpot. Claude or other tooling, with a brief summary of what it does and the time it saves
• 90 Days — Impact & Growth
• - Own the email channel end-to-end — including a defined testing roadmap and ongoing performance optimization
• - Build and launch at least one AI-powered nurture sequence with improved personalization or segmentation tied to a specific funnel stage or ICP segment
• - Lead a campaign retrospective using a HubSpot dashboard you've built — share findings and recommendations with the marketing team
• - Contribute at least one documented, scalable workflow to the team's shared AI playbook
• - Partner with relevant stakeholders to finalize and socialize an org-wide campaign intake and ops process
• Deliverables: Documented email testing roadmap and performance recap
• AI-powered nurture sequence live, with engagement results vs. baseline
• HubSpot-based campaign report shared with the marketing team
• One documented AI workflow added to the shared team playbook