Marketing Operations Assistant Manager

Salinas, CA (Hybrid)

$75K/yrSenior Level2+ years expFull time

Posted 1 hr ago

Job Summary

Own end-to-end Marketing Operations delivery, including project coordination across multiple workstreams, product data management, packaging workflows, and cross-functional launches.

  • Lead project prioritization, status reporting, and risk resolution to keep initiatives on track
  • Manage data quality and retailer data processes to support product launches and marketing campaigns

Job Description

Responsibilities

  • Marketing Operations & Project Management: Manage assigned projects, establish priorities, and oversee tasks, timelines, dependencies, and deliverables across multiple Marketing Operations workstreams.
  • Monitor project performance, direct follow-up activities, communicate status and decisions, and drive accountability for established deadlines.
  • Maintain management visibility through accurate reporting, disciplined follow-up, and clear escalation of risks, resource needs, and unresolved decisions.
  • Assess risks, bottlenecks, and outstanding action items; determine appropriate next steps; and lead resolution with accountable stakeholders.
  • Product Information & Retailer Data Management: Administer product, packaging, specification, and digital asset information across internal systems, establishing controls that support accuracy, consistency, and readiness.
  • Oversee assigned data syndication activities through GDSN, retailer portals, and other customer-facing platforms, coordinating priorities and issue resolution.
  • Drive assigned data-quality improvement initiatives and manage issue resolution related to product information management.
  • Label, Packaging & Asset Management: Manage routing, review, proofing, and approval workflows for labels, cartons, and related marketing assets from request through final release.
  • Direct workflow coordination with suppliers, printers, agencies, and cross-functional teams to achieve packaging and artwork timelines.
  • Administer the product catalog, digital assets, imagery, and supporting marketing materials, including access, organization, accuracy, and lifecycle updates.

Requirements

  • Bachelor’s degree
  • Minimum of two years of experience in project coordination, marketing operations, product data management, packaging workflow, or related operational support roles
  • Excellent project management, prioritization, organizational, and time-management skills, with the ability to independently manage multiple workstreams and competing priorities.
  • Strong written and verbal communication skills
  • Strong attention to detail and proofreading capabilities
  • Strong proficiency with Microsoft Office applications and business systems
  • Experience applying AI tools to improve productivity, documentation, analysis, or workflow execution.

Preferred

  • Experience within the produce, fresh food, consumer packaged goods, or retail industries
  • Familiarity with GDSN, Syndigo, Specright, retailer portals, or similar product information management systems
  • Proficiency with Adobe Illustrator, Photoshop, and Acrobat Pro
  • Knowledge of packaging workflows, print production processes, and label approval procedures
  • Familiarity with food labeling requirements, packaging standards, and customer compliance expectations
  • Experience maintaining product catalogs, specifications, or customer-facing product data

Benefits

  • Medical, Dental, Vision insurance. Flexible Spend accounts, Life benefits, short and long term disability, generous 401K plan with company match, and a generous time-off program.

Salaries

Posted range

$75K/yr

Taken straight from the job posting.

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Marketing Operations Assistant Manager

Naturipe Farms LLC · Salinas, CA · Hybrid