Marketing & Membership Manager

San Francisco, CA (Hybrid)

$75K/yr – $85K/yrSenior Level3+ years expFull time

Posted 6 hrs ago

Job Summary

Own and drive Merola's integrated marketing and membership programs across campaigns, calendars, digital and print assets, and donor communications.

  • Lead multi-channel appeal cycles, email programs, website optimization, social content, and publications.
  • Collaborate with leadership, development, and consultants to shape strategy and messaging.

Job Description

Responsibilities

  • Lead copy, design, scheduling, and multi-channel execution for Merola's annual appeal cycles and membership renewals, in partnership with the development team.
  • Manage the public and donor-facing communications calendar so campaigns are prepared ahead of Merola's busiest seasons.
  • Lead all email campaigns, including copy, layout, scheduling, and segmentation, while coordinating list trades.
  • Maintain and enhance Merola's website, managing SEO and site analytics with designers and developers.
  • Manage Merola's social media presence, content calendar, and partner collaborations.
  • Produce copy and oversee the design and production of Merola's print and digital publications, managing vendors and timelines.
  • Coordinate with Merola’s marketing and PR consultants on the annual advertising plan.
  • Maintain brand guidelines across all internal and external channels.
  • Serve as primary liaison with Merola's box office vendor, overseeing comp allocations, sales tracking, and ticket builds.
  • Capture and manage ticketing and patron data in the CRM to inform marketing strategy.

Requirements

  • 3–5 years in marketing, communications, development, or a related field.
  • Strong writing, editing, and storytelling skills with close attention to detail and brand voice.
  • Experience with email platforms (e.g., Mailchimp), social scheduling tools, and a website CMS (e.g., WordPress).
  • Familiarity with Adobe Creative Suite, Google Analytics, and SEO/SEM best practices.
  • Experience with Salesforce, PatronManager, or other CRM tools strongly preferred.
  • Comfort managing donor and member relationships with warmth and professionalism.
  • Demonstrated success managing multifaceted campaigns with competing deadlines and stakeholders.
  • Deep interest in opera and the performing arts, with a commitment to Merola's mission.
  • Ability to work evenings and weekends during events.

Benefits

  • Merola Opera Program offers a comprehensive benefits package including medical, dental, and vision insurance, a 401(k) retirement plan, paid time off, and paid holidays.
Merola Opera Program logo

Merola Opera Program

5.0 Glassdoor

Named for San Francisco Opera's first General Director Gaetano Merola, the Merola Opera Program is an 11-week summer training program featuring classes and public performances of operas to give the selected artists a comprehensive education early in their career. Known for its world-class faculty and superb alumni, Merola provides a one-of-a-kind summer training experience for 20 singers, 4 apprentice coaches, and one apprentice stage director. Began in 1957, Merola is the oldest program of its kind.

Founded in 1957
San Francisco, California, USA
33 employees (10 in marketing)
1% recommend to a friend

Salaries

Posted range

$75K/yr – $85K/yr

Taken straight from the job posting.

See all Merola Opera Program salaries

Marketing Team

Marketing Team Size
5 (15% of company)
Median Tenure
8.3 years
Marketing Roles Posted (Last 30 Days)
1

Traffic Signals

Monthly Visitors
7.9K
Traffic Source Mix
Search
26%
Direct
40.7%
Referral
17.1%

Headcount Trend

Current headcount: ~33

Recent News

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Marketing & Membership Manager

Merola Opera Program · San Francisco, CA · Hybrid