Marketing Manager

San Jose, CA (On-site)

$90K/yr – $100K/yrMid Level4+ years expFull time

Posted 6 weeks ago

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Job Summary

Shape the brand and guest experience by tying market signals to campaigns, collateral, and product concepts that keep the brand relevant in hospitality.

  • Brand Strategy: Define initiatives and track market trends to steer positioning and messaging.
  • Product & Campaign Ideation: Generate marketing ideas aligned with guest needs and competitive signals.
  • Brand Experience: Ensure collateral and touchpoints reflect the brand image consistently.

Job Description

Own brand strategy and market sensing to shape campaigns, collateral, and overall guest experience.

  • Growth/Brand Strategy: Plan initiatives and analyze market trends to guide brand positioning and messaging.
  • Product & Campaign Ideation: Develop ideas aligned with guest needs and market signals to fuel marketing programs.
  • Brand Experience & Materials: Oversee customer-facing collateral and ensure consistent brand image across channels.

Requirements

  • A minimum of 4 years of similar work experience.
  • Advanced knowledge of hospitality marketing with a track record in guest engagement and financial performance.
  • Excellent verbal and written communication skills.
  • Flexible and able to meet the demands of a busy operation.
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Starwood Hotels

We’re a global team of purpose-driven, nature-inspired, service-obsessed individuals who thrive on nurturing the natural beauty of both people and the planet. Your mission as part of our community: to leave our guests with more than they arrived with—whether it’s a new wellness routine, a plan to live more sustainably, or simply a restored perspective. The luxury of our hotel experiences lies not only in next-level comforts and personalized services but also in our wealth of warmth, depth of knowledge, and collective drive to preserve and protect this extraordinary world.We’re proud to be recognized in Newsweek's Most Loved Workplaces 2025—a testament to how deeply we care about our people, our planet, and making a meaningful difference.Starwood Hotels, an affiliate of the global private investment firm Starwood Capital Group, is a hotel brand management company overseeing 1 Hotels, Baccarat Hotels, Treehouse Hotels, and SH Collection properties. Leveraging our expertise in marketing, design, operations, and technology, Starwood Hotels drives some of the most groundbreaking and dynamic hotel brands in the world.For more information, visit starwoodhotels.com, 1hotels.com, baccarathotels.com, and treehousehotels.com

Founded in 2012
Miami, Florida, USA
310 employees (30 in marketing)