Marketing Manager

Responsibilities

• Lead the development and execution of comprehensive divisional marketing strategies that support community performance, sales objectives, and long-term brand positioning
• Serve as a strategic marketing partner to divisional sales leadership, translating business goals and market dynamics into integrated marketing plans
• Oversee complex community launches across multiple communities or phases, ensuring consistency, quality, and on-time execution across all marketing touchpoints
• Direct and optimize relationships with agencies, vendors, and creative partners to deliver high-impact marketing programs
• Analyze market trends, competitive activity, and campaign performance to provide strategic recommendations and continuous improvement
• Review and approve marketing campaigns, digital content, and collateral to ensure accuracy, brand alignment, and regulatory compliance
• Manage divisional marketing budgets, forecasts, and performance metrics, ensuring effective use of resources and measurable ROI
• Collaborate with corporate marketing teams to adapt national initiatives to divisional market needs and identify opportunities for innovation
• Provide leadership, coaching, and subject-matter guidance to marketing team members and cross-functional partners
• Influence marketing best practices and processes across the division through expertise and operational leadership

Requirements

• Bachelor’s degree in Marketing, Communications, Business, or related field.
• Minimum of 5 years of relevant professional experience (or equivalent 9-11 years).

Preferred

• Experience in homebuilding, real estate development, property management, or related industry.
• Experience managing multi-channel marketing programs across multiple locations or regions.

Benefits

• Comprehensive Benefits Package
• Health & Wellness Comprehensive coverage includes medical, dental, and vision insurance options, as well as Health Savings Accounts (HSA) and Flexible Spending Accounts (FSA).
• Financial Future Access a 401(k) retirement savings plan.
• Time Off Our time-off benefits include vacation, sick leave, paid holidays, and other leave types (bereavement, jury duty, FMLA, military leave).
• Insurance & Protection Company-provided life insurance, accidental death and dismemberment (AD&D) insurance, and short- and long-term disability coverage are included. An employee assistance program (EAP) is also available.
• Exclusive Perks & Discounts
• Homeownership & Financing Take advantage of exclusive home purchase and financing discounts.
• Pet Insurance Enjoy discounted group pet insurance rates.