Marketing Manager

New York City, NY (On-site)

$83K/yr - $99K/yr (Est.)Mid Level3+ years expSalaried Ft

Posted 2 hrs ago

Job Summary

Own and elevate the New York market presence through end-to-end marketing asset development, trade and cultural event execution, and strategic on-the-ground insights, while maintaining discretion and luxury-brand credibility.

  • Lead asset creation and brand programs tailored to New York’s market and golden-hour moments
  • Oversee end-to-end events, travel, and partner coordination to meet uncompromising standards
  • Provide strategic market intelligence and proactive ideas to strengthen brand presence

Job Description

Responsibilities

  • Asset & Program Development: Create, refine, and deploy high-impact marketing assets and brand programs tailored to the New York market, specifically designed to capture early-evening "golden hour" occasions.
  • Event Management & Travel: Drive trade and cultural events from end to end. You will act as the operational anchor, keeping all partners accountable and ensuring execution reflects our uncompromising standards. This role requires travel to various regional and national brand activations (such as Art Basel or New York Fashion Week integrations).
  • Strategic Ideation: Act as our intelligence on the ground. You will proactively suggest ideas and recommend ways to be more effective in the market based on your real-world experiences interacting with accounts and consumers.
  • Discreet & Professional: You will frequently encounter and collaborate with high-profile cultural insiders, VIPs, and celebrities. Absolute discretion, unwavering professionalism, and a strict respect for privacy are mandatory requirements for this role.
  • The Luxury Insider: You have a background in luxury hospitality or luxury products. You intrinsically understand how to market to a discerning demographic that values knowledge and discovery over overt status.
  • Highly Accountable: You possess a boundless, limitless mindset and an absolute dedication to driving projects across the finish line.
  • Detail-Obsessed: You know that modern luxury is understood through the "accumulated weight of every detail"—from the quality of the collateral to the precise execution of a tasting event.
  • Strategic & Communicative: You can speak confidently as a peer to luxury trade partners and internal leadership, using "Owned Language" to constantly seek new avenues to elevate the brand's presence.

Requirements

  • Experience & Background: 3–5 years of experience in marketing, events, or luxury hospitality. Experience with premium spirits, luxury lifestyle, or high-end consumer brands is strongly preferred.
  • Luxury Sensibility: You possess an intuitive understanding of the luxury market. You prioritize quality, discretion, and elevated presentation, and can effectively communicate with high-profile cultural insiders and luxury trade partners.
  • Operational Excellence: Highly organized and detail-obsessed, with a proven ability to manage complex logistics, e-commerce support, and event execution from concept to completion.
  • Accountability & Drive: A proactive "hustler" mindset with a boundless dedication to driving projects across the finish line. You take ownership of your tasks and seek out new opportunities to improve market presence without needing constant supervision.
  • Strategic & Communicative: Strong verbal and written communication skills. You can speak confidently as a peer to both internal leadership and external partners.
  • Technical Proficiency: Proficient in Google Workspace and standard office tools. Comfortable managing digital files, basic CRM data, and operational reporting.
  • Flexibility & Mobility: Must be based in the New York Metro Area. This role requires frequent in-market work, the ability to lift and transport marketing materials/product, and a willingness to work evenings and weekends as required by brand activations.
  • Cultural Alignment: You are a self-starter who thrives in an entrepreneurial, fast-paced environment and are excited to represent an authentic, heritage-driven brand.

Benefits

  • Health benefits

Pronghorn

Pronghorn is a stand-alone business established to create a scalable template for diversifying an industry. The initial aim will be to cultivate the next generation of entrepreneurs, executive leaders and founders within the spirits industry through sustainable investment, incubation and recruitment.

Founded in 2021
New York, New York, USA
58 employees (13 in marketing)

Salaries

SalaryGuide estimate

$83K/yr – $99K/yr

Modelled from 25 comparable roles.

See all Pronghorn salaries

Traffic Signals

Monthly Visitors
3.9K
Traffic Source Mix
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29.3%
Direct
47%
Referral
5.8%
Social
16.4%
Paid
1.4%

Headcount Trend

Current headcount: ~58

Marketing Manager

Pronghorn · New York City, NY · On-site