Associate Director, Global Marketing, CMV

Rahway, NJ (On-site)

$142K/yr – $224K/yrSenior Level5+ years expFull time

Posted 2 hrs ago

Job Summary

Own and drive the strategic commercial plan for a prescription antiviral, bridging global and local execution while turning data and insights into growth opportunities.

  • Own the development and execution of lifecycle-focused strategies across markets.
  • Lead cross-functional initiatives across Marketing, Medical, Access, and Supply to align stakeholders.

Job Description

Responsibilities

  • Strategy & Marketing Excellence (L3): Help shape and drive execution of the strategic commercial strategy for a prescription antiviral medication, applying L3 marketing capabilities to maximize brand performance and prepare for future lifecycle changes. Develop frameworks and playbooks to accelerate growth and lifecycle management across markets.
  • Global-to-Local Strategy & Market Activation: Serve as a critical bridge between the global team, regional commercial leaders, and priority markets. Translate global strategy into actionable plans while incorporating customer, access, competitive, and operational realities into global decision-making.
  • Data, Insights & Performance: Partner with cross-functional colleagues and priority markets to translate complex performance data, customer insights, and market intelligence into actionable recommendations, forecasts, and long-term growth strategies.
  • Cross-Functional Commercial Leadership: Lead initiatives across Marketing, Medical, Market Access, Regulatory, Supply, and other key functions. Influence without direct authority and create alignment across global, regional, and affiliate stakeholders.
  • Innovation & Customer Engagement: Identify and scale innovative approaches to customer engagement, including omnichannel and digital capabilities, that strengthen execution and improve the effectiveness of global brand activities.
  • Supply Chain Stewardship: Partner with Manufacturing and Supply colleagues to support supply-chain agility and inform critical short- and long-term demand, launch, and lifecycle decisions.
  • Global Access & Reimbursement: Partner with the Global Market Access team and key affiliates to inform pricing and access strategy, support upcoming negotiations, and prepare for health authority and reimbursement reviews.

Requirements

  • Education required bachelor’s degree.
  • Minimum of 5 years of combined marketing, sales, or related commercial experience, with a strong focus on hospital-channel or high-specialty products (experience in Infectious Diseases and CMV highly preferred)
  • Strong collaboration and influencing skills across the Human Health Division and cross-divisional teams, as well as clear understanding of local market operational realities.
  • Proven ability to work in a matrixed organization with multiple stakeholders including external partners
  • Demonstrated ability to make strategic choices using fundamental marketing tools (e.g. segmentation, positioning, etc.)
  • Demonstrated ability to leverage data analytics and/or customer and market insights to make business decisions
  • Demonstrates a flexible, growth mindset along with a high degree of integrity and ethics
  • Adaptability
  • Communication Strategy Development
  • Creativity

Preferred

  • Direct experience with a prescription antiviral medication and other hospital products
  • Strong presentation and engagement skills, including the ability to communicate complex information in a succinct and simplified manner
  • Driven, results oriented thinking and corresponding high level of performance
  • Demonstrated ability to leverage innovation to drive results
  • US And Puerto Rico Residents Only

Benefits

  • We offer a comprehensive package of benefits. Available benefits include medical, dental, vision healthcare and other insurance benefits (for employee and family), retirement benefits, including 401(k), paid holidays, vacation, and compassionate and sick days. More information about benefits is available at https://jobs.merck.com/us/en/compensation-and-benefits.

Salaries

Posted range

$142K/yr – $224K/yr

Taken straight from the job posting.

See all Merck salaries

Marketing Team

Marketing Team Size
4 (3% of company)
Marketing Roles Posted (Last 30 Days)
7

Funding

Total Funding
$74M
Last Raise
$56M
Series B, 5 years ago

Funding History

  • Sep 2020
    Series B • $56M
  • Mar 2020
    Venture Round • $3M
  • Jan 2017
    Series A • $15M

Traffic Signals

Monthly Visitors
683.2K
Traffic Source Mix
Search
43.9%
Direct
40.8%
Referral
9.4%
Social
4.9%
Paid
0.8%

Headcount Trend

Current headcount: ~127
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Associate Director, Global Marketing, CMV

Merck · Rahway, NJ · On-site