Marketing Manager, New Developments

Houston, TX (Unknown)

$70K/yr – $80K/yrMid Level3+ years expFull time

Posted 2 days ago

Job Summary

Own and drive luxury residential development marketing from strategy through execution, coordinating branding, digital, and cross‑functional campaigns across projects.

  • Campaign planning and execution
  • Brand governance and consistency
  • Stakeholder alignment and performance reporting

Job Description

Responsibilities

  • Develop, coordinate, and execute marketing campaigns and initiatives for assigned luxury residential new development projects.
  • Manage day-to-day marketing operations, ensuring projects, deliverables, and campaigns are completed accurately and on schedule.
  • Collaborate with developer clients, sales leadership, and internal teams to align marketing strategies with project goals and sales objectives.
  • Coordinate branding, advertising, digital marketing, social media, and promotional materials across assigned developments.
  • Manage brand approvals and ensure compliance with established guidelines, including requirements for branded residential developments.
  • Work with external agencies, creative vendors, and marketing partners to coordinate campaign execution and production of marketing materials.
  • Prepare weekly marketing reports, campaign updates, and performance summaries for developer clients and internal leadership.
  • Monitor marketing performance, identify opportunities for improvement, and recommend adjustments to enhance campaign effectiveness.
  • Maintain consistent communication with project stakeholders to ensure timely execution of marketing initiatives.
  • Support new project launches, sales events, promotional activities, and other strategic marketing initiatives as needed.

Requirements

  • Bachelor's degree in Marketing, Communications, Business, or a related field preferred.
  • 3–5 years of marketing experience, preferably within luxury residential real estate, new development, or a related industry.
  • Experience managing marketing campaigns, coordinating creative projects, and working with multiple stakeholders.
  • Strong organizational, project management, and time management skills.
  • Excellent written and verbal communication skills.
  • Familiarity with digital marketing, social media, advertising, and marketing performance reporting.
  • Ability to manage competing priorities and meet deadlines in a fast-paced environment.
  • Proficiency in Microsoft Office and familiarity with marketing platforms and project management tools.
  • Strong attention to detail and ability to maintain brand consistency across marketing materials.

Salaries

Posted range

$70K/yr – $80K/yr

Taken straight from the job posting.

The middle of this range ($75K) is 37% below the median base salary for Product Marketing Manager roles in the United States ($119K).

Product Marketing Manager median pay in the United States

$119K/yr

Most pay falls between $101K and $145K. Based on 449 salaries.