Marketing Manager

Princeton, NJ (On-site)

$26/hr – $30/hrManagerFull time

Posted 3 months ago

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Job Summary

Drive multi-channel marketing strategy and campaign execution for Medical Essential Diagnostics, coordinating with the Marketing Director to align initiatives and boost brand impact.

  • Plan and execute digital, social, email, print, and event campaigns.
  • Must-have: Proven marketing or sales experience.
  • Standout: Leadership of marketing staff with KPI tracking and cross-functional collaboration.

Job Description

Responsibilities

  • Strategic Planning & Market Positioning: Create and implement marketing strategies aligned with business goals.
  • Strategic Planning & Market Positioning: Conduct market research to identify opportunities, trends, and client needs.
  • Strategic Planning & Market Positioning: Develop strategies to enhance brand recognition, awareness, and loyalty.
  • Strategic Planning & Market Positioning: Work closely with the Marketing Director to align departmental initiatives, support strategic planning, and ensure cohesive execution across all marketing functions.
  • Campaign Development & Execution: Plan and execute multi-channel marketing campaigns, including digital, social media, email, print, and event-based initiatives.
  • Campaign Development & Execution: Ensure consistency in brand messaging and visual identity across all marketing channels.
  • Campaign Development & Execution: Conduct cold calling and outreach to prospective clients as needed.
  • Campaign Development & Execution: Oversee the social media team and their content strategy and execution.
  • Campaign Development & Execution: Oversee mobile team development, scheduling, and growth initiatives.
  • Team Leadership & Staff Development: Manage and mentor a team of marketing professionals, fostering a collaborative and high-performance environment

Requirements

  • Bachelor’s Degree in related field
  • Proven marketing or sales experience
  • Ability to effectively lead a team
  • Strong attention to detail
  • Strong multitasking skills
  • Strong communication skills
  • Logistics experience
  • Management experience

    Benefits

    • Dental insurance
    • Health insurance
    • Paid time off
    • Vision insurance
    Medical Essential Diagnostics logo

    Medical Essential Diagnostics

    1.5 Glassdoor

    M.E.D. offers the most comprehensive diagnostic examinations for both current and retired police officers, firefighters, emergency medical responders, teachers, city, state, county workers, and nurses across the state of New Jersey. Our medical care is rendered by board-certified cardiologist and pulmonologists whose goal is to provide care that is tailored to meet the specific needs of these essential workers.

    Founded in 2022
    Princeton, New Jersey, USA
    51 employees (25 in marketing)
    0% recommend to a friend

    Traffic Signals

    Monthly Visitors
    1.3K
    Traffic Source Mix
    Search
    33.4%
    Direct
    41.8%
    Referral
    12.7%
    Social
    9.7%
    Paid
    1.4%

    Headcount Trend

    Current headcount: ~51

    Marketing Team

    Marketing Team Size
    24 (47% of company)
    Marketing Roles Posted (Last 30 Days)
    1