Brand Messaging & Digital Marketing Strategist

USA (Remote)

$35/hr – $40/hrMid LevelContract

Posted 20 hrs ago

Job Summary

Own and translate brand narratives into actionable messaging and content plans while managing client relationships and project delivery.

  • Lead messaging strategy and client-facing partnerships
  • Coordinate content plans and performance reporting

Job Description

Responsibilities

  • Craft compelling brand narratives, messaging hierarchies, tone of voice guides, and content frameworks
  • Collaborate closely with clients to uncover what makes their brand tick—and tell that story in a way their audience feels
  • Build messaging that aligns with user needs, brand goals, and current market dynamics
  • Serve as a strategic partner and main point of contact for clients
  • Lead monthly meetings, reporting calls, and regular check-ins by email
  • Translate business goals into clear, actionable messaging and content plans
  • Shape and guide website copy, landing pages, blog content, and more
  • Ensure everything you create is optimized for performance without losing the human touch
  • Stay up-to-date on SEO best practices and trends in AI-driven content
  • Keep timelines tight, deliverables on track, and communication crystal clear

Requirements

  • A strategic thinker with strong storytelling chops
  • Proven experience crafting brand messaging and SEO-optimized content
  • Someone who listens deeply, asks smart questions, and communicates clearly
  • Comfortable managing client relationships and running projects from strategy to execution
  • Basic WordPress knowledge (you won’t be coding, but you’ll know your way around)
  • Up to speed on content trends, SEO tools, and AI/LLM developments
  • Incredibly organized, detail-obsessed, and hungry to learn

Preferred

  • A background in journalism, copywriting, marketing, or UX writing
  • Experience using tools like Google Analytics, SEMrush, or Surfer
  • A curious mind and a love of solving creative puzzles
GYBO Digital Marketing logo

GYBO Digital Marketing

We combine our expertise with a collaborative approach to help business owners and marketing directors get consistent and data-driven marketing results to grow their business and reach their annual revenue goals through SEO, Paid Advertising and Brand Messaging support.

Founded in 2020
Carmel, New York, USA
7 employees (3 in marketing)

Salaries

Posted range

$35/hr – $40/hr

Taken straight from the job posting.

See all GYBO Digital Marketing salaries

Marketing Team

Marketing Team Size
3 (43% of company)
Median Tenure
4.8 years
Marketing Roles Posted (Last 30 Days)
2

Traffic Signals

Monthly Visitors
623
Monthly Google Ads Budget
$75
Traffic Source Mix
Search
30.9%
Direct
30.5%
Referral
8.7%
Social
8.1%
Paid
6.6%

Headcount Trend

Current headcount: ~7
GYBO Digital Marketing logo

Brand Messaging & Digital Marketing Strategist

GYBO Digital Marketing · USA · Remote