Marketing Manager at Hirenza | USA

Hirenza

Marketing Manager

USA (On-site)

Salary Not AvailableMid Level2+ years expFull time

Posted 4 months ago

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Job Summary

Drive marketing strategy and execution for a division as a Marketing Manager, overseeing campaigns, branding, partnerships, and cross-functional collaboration.

Own development and execution of division marketing plans, including traffic campaigns and digital advertising.
Must-have: Bachelor’s in Marketing/Business with 2+ years marketing management and team leadership.
Standout: Experience coordinating with sales, management, and media partners to unlock strategic partnerships.

Job Description

Responsibilities

The Division Marketing Manager will be responsible for a broad range of duties, including assisting in the development and execution of marketing strategies aligned with business objectives.
This includes analyzing local market trends and adjusting marketing plans accordingly to maximize effectiveness.
The role involves overseeing traffic campaigns and creating digital advertising initiatives such as Google Places, Google Business, and other Google Campaigns.
The manager will execute branding and marketing objectives in line with corporate standards, ensuring consistency across all channels.
Responsibilities also include designing print advertisements and publications utilizing corporate branding resources, conducting bi-weekly testing of banners and links, and managing media plans and ad schedules.
Budget reconciliation for both corporate and division-specific campaigns is essential, as is conducting weekly web audits, blogging, copywriting, and messaging to ensure accuracy and compliance, including fair housing regulations.
The manager will handle contract negotiations with local publications, foster relationships with media outlets for effective messaging, and lead content creation across all media platforms.
Collaboration with sales and management teams to develop strategic partnerships and implement approved plans is a key aspect of the role.
Participation in weekly staff meetings to generate new ideas and ensure timely delivery of projects will also be expected.
Collaboration with cross-functional teams to execute campaigns and ensure alignment with business objectives.

Requirements

The ideal candidate will possess a bachelor’s degree in Marketing or Business, with a minor in Marketing preferred.
A minimum of two years of related experience in marketing management or a comparable role is required, along with a proven track record of managing a team of professionals.
Strong technical skills, sound judgment, and an operational mindset are essential.
The candidate should be highly organized, self-directed, and able to work effectively both independently and as part of a team.
Excellent interpersonal skills, a professional demeanor, and the ability to communicate effectively with diverse audiences are critical.

Preferred

Experience in the homebuilding industry, particularly in new home construction, is highly preferred.
familiarity with digital marketing tools, SEO, media relations, and campaign management will be advantageous.

Benefits

DRB Homes offers a comprehensive benefits package designed to support the health, wellness, and professional growth of our employees.
Our benefits include medical, dental, and vision insurance options, along with paid time off to promote work-life balance.
Employees are provided with a company-sponsored life insurance policy and have access to a 401(k) plan with company matching contributions.
We also reimburse gym memberships to encourage a healthy lifestyle.
Career development opportunities and pathways for advancement are actively supported, enabling employees to grow within the organization.
Additionally, we promote charitable activities and community engagement, fostering a sense of purpose and connection among team members.