Marketing Manager, Founding Marketing Hire

Herndon, VA (Hybrid)

$140K/yr – $170K/yrSenior Level3+ years expFull time

Posted 2 weeks ago

Job Summary

Own the full marketing function and drive the company’s outward and inward motion, from content concept and production through campaigns, events, and partnerships, while building scalable systems and vendor partnerships.

  • Lead content and creative production in partnership with outside resources
  • Build and execute marketing campaigns (inbound, outbound, ABM-style) and track performance
  • Establish foundational marketing systems (CRM/automation, brand guidelines, workflows) as the team scales

Job Description

Responsibilities

  • The company's social media presence and brand voice across all platforms
  • Content generation, from concept through production, in partnership with outside creative resources
  • Inbound and outbound marketing campaigns, including planning, execution, and performance tracking
  • A social and content calendar aligned to product milestones, funding announcements, and industry events
  • Sourcing, hiring, and managing photography and video vendors/contractors
  • Product collateral development (data sheets, one-pagers, web content, trade show materials) in partnership with engineering and product
  • Client and partner-facing marketing support at conferences, demos, and industry events
  • Building the marketing function's foundational systems (CRM/marketing automation, brand guidelines, content workflows) as the team scales

Requirements

  • 3-6+ years of marketing experience, with a track record of owning a marketing function or major workstream independently
  • Prior experience at a venture-backed startup, ideally at or near the founding marketing hire stage
  • Comfortable operating with minimal structure and building process rather than inheriting it
  • Strong written and visual eye; able to brief and manage outside creative vendors effectively
  • Experience running both inbound (content, SEO, campaigns) and outbound (targeted outreach, event marketing, ABM-style campaigns) motions
  • Client-facing and comfortable representing the company at industry events and in front of customers/partners
  • Willing to be based in Herndon, VA and travel roughly 20% of the time

Preferred

  • Prior exposure to defense, aerospace, government, or dual-use tech markets is a strong plus

Salaries

Posted range

$140K/yr – $170K/yr

Taken straight from the job posting.

See all Sitreps salaries

Marketing Team

Marketing Roles Posted (Last 30 Days)
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Marketing Manager, Founding Marketing Hire

Sitreps · Herndon, VA · Hybrid