Marketing Manager

Responsibilities

• Develop and execute a unified marketing strategy across four distinct brands (Jetstream, MRL, HOG, and Blasters) while respecting each brand’s unique market position and history.
• Lead, manage, and support marketing staff at each individual location, setting priorities, establishing standards, and promoting accountability.
• Oversee the planning, development, and distribution of marketing collateral, including brochures, sales sheets, presentations, signage, and other print and digital materials.
• Manage all social media strategies, content planning, and brand messaging to ensure a consistent and professional presence across platforms.
• Direct brand image and visual consistency across all companies, locations, communications, and customer-facing materials.
• Plan, coordinate, and support trade show participation, including booth materials, show logistics, messaging, promotional items, and post-event follow-up.
• Oversee company clothing, branded merchandise, and promotional gear programs to ensure quality, consistency, and alignment with brand standards.
• Partner with leadership, sales teams, and location managers to align marketing initiatives with business goals, market opportunities, and customer needs.
• Manage external vendors, designers, printers, and other marketing partners to ensure projects are delivered on time and within budget.
• Create and maintain marketing calendars, campaign timelines, and project priorities across all four companies to ensure timely work product delivery.