Responsibilities

• Product Marketing & Launches in partnership with Head of Marketing, support with product marketing development, including concept briefs, naming, trademark coordination and artwork review
• Own GTM planning and launch execution across channels in partnership with creative, sales, ecommerce, PR, and social teams
• Ensure product storytelling is clear, compelling, and aligned with brand positioning, helping to shape brand copy and GTM execution across all channels (including touch points such as email, collateral and social)
• Support shoot production needs including props, product logistics, on-set coordination and campaign toolkit delivery
• Brand Campaigns & Activations: Drive creative and strategic alignment for brand moments, campaigns, and seasonal activations
• Support 360° planning for key moments including holidays and special drops
• Assist in production and execution of brand activations, events, and experiential moments
• Agency & Cross-Functional Collaboration: Act as the day-to-day point of contact for key agency partners across creative, marketing, PR, and social
• Manage timelines, deliverables, and approvals to keep projects moving forward
• Partner closely with internal teams to ensure seamless execution across touchpoints

Requirements

• Minimum 4-5 years of professional Marketing experience
• Based in NYC
• Permanently authorized to work in the United States without the need for current or future sponsorship from employer
• Detailed, thorough + organized
• Ability to synthesize data to drive business decisions
• Comfortable driving deadlines and holding people accountable
• Creative problem solving expertise
• Self-starter able to adapt quickly to changes in priorities and multi-task multiple projects
• Able to prioritize and manage time effectively, and to balance competing priorities in a very fast-paced environment
• Strong communication skills and extraordinary collaborative team spirit with ability to navigate internal and external partners

Preferred

• Experience in Beauty industry strongly preferred; passion for the industry is a must

Benefits

• 15 days PTO + 5 sick days per year
• 13 annual Company holidays
• Health insurance
• Dental insurance
• Vision insurance
• Life insurance ($25,000 policy, free to employees)
• Commuter benefits (Transit + Parking FSA)
• Health care FSA
• Dependent care FSA
• 401(k) retirement savings plan, with up to 4.0% company match with no vesting period (after 1 month eligibility waiting period)