Responsibilities

• - Develop and implement marketing plans or strategies that are aligned with the Associated Students’ mission and increase engagement in programs and services.
• - Establish and maintain marketing and communication policies, procedures, or systems that promote brand identity and ensure efficient operations.
• - Evaluate and optimize the use of print and digital marketing platforms based on audience effectiveness.
• - Oversee department operations, including: Team schedules and workload planning. Annual budget creation, implementation, and monitoring. Monthly review and submission of credit card statements and department invoices. Ordering supplies and promotional materials. Approving hours department payroll and processing invoices.
• - Coordinate HR-related activities such as staff requests, onboarding, and team announcements.
• - Delegate, review, and approve marketing-related projects, including campaigns, promotional materials, social media, advertisements, video production, and web content.
• - Work collaboratively with stakeholders to write, edit, and approve content for various mediums including reports, grants, newsletters, website, social media, press releases, and event programs.
• - Lead process improvement initiatives by reviewing and redesigning department forms and workflows, such as the Graphics Request Form, Marketing Request Form, and Promotional Meeting Request Form.
• - Recruit, hire, train, and supervise a team of student assistants and professional staff.
• - Provide ongoing development, coaching, and support to staff, ensuring high performance and professional growth.

Requirements

• - B.A./B.S. Business Marketing degree or related field from an accredited college/university
• - 3-5 years of related experience or equivalent combination of education and experience in marketing/communications, public relations, advertising, journalism, graphic design or a similar field
• - Preferred experience in developing and managing marketing strategies for a college campus community while serving the needs of a diverse student population
• - Experienced with managing website development, print production and design
• - Work with graphic designers is a plus

Preferred

• - Work with graphic designers is a plus

Benefits

• - 100% employer paid health (medical, dental, vision) premiums for employee and qualified dependents. Plans for Kaiser and Anthem (HMO, PPO)
• - 401(k) plan with 7% matching
• - Sick time accrual of 4 hours per pay period
• - PTO time accrual of 8 hours per pay period
• - Personal Holiday - 8 hours per calendar year
• - Paid Holidays - 11 days per calendar year designated by San Jose State University and Associated Students
• - Free and discounted tuition at our Child Development Center for Infants-Preschool ages
• - Tuition Reimbursement for employees or qualified dependents
• - Basic Term Life Insurance, up to $50,000 with 100% employer paid premium