Marketing Manager

Responsibilities

• Execute AAA Service’s marketing plan, promotional calendar, and local campaigns, ensuring initiatives remain on schedule and aligned with business goals
• Coordinate marketing requests and deliverables across local leadership, operations, the call center, sales, field teams, agencies, and vendors
• Lead, coach, and hold the Marketing Coordinator accountable for social media, content creation, community involvement, sponsorships, and assigned deliverables
• Ensure creative assets, offers, website updates, and customer-facing messaging are accurate, consistent, approved, and ready for launch
• Oversee email marketing, including campaign calendars, audience segmentation, content development, scheduling, deployment, and performance reporting
• Manage SMS marketing and customer communications while maintaining timely, useful messaging and following applicable consent requirements
• Lead reputation management, including review generation, customer-feedback monitoring, response coordination, and escalation of service concerns
• Monitor leads, opportunities, revenue, cost per lead, return on investment, engagement, response rates, and review trends
• Maintain the MarketingOS dashboard with accurate performance data, budgets, expenses, project updates, and monthly initiatives
• Prepare monthly performance reviews and recommend campaign adjustments and opportunities in partnership with the Brand Manager

Requirements

• 3–5 years of marketing experience, preferably in local, digital, or integrated marketing
• Hands-on experience with email marketing, SMS communications, and online reputation or customer-review programs
• Strong project-management, organizational, and follow-through skills, with the ability to balance multiple priorities
• Ability to review campaign performance and connect marketing activity to leads, revenue, and customer outcomes
• Excellent communication skills and the ability to collaborate effectively with leadership, operations teams, and external partners
• Experience with marketing automation, analytics, CRM, and project-management platforms is preferred
• Home-services experience is a plus but not required

Preferred

• Home-services experience is a plus but not required
• Experience with marketing automation, analytics, CRM, and project-management platforms is preferred

Benefits

• Competitive Base Salary: $85,000–$95,000 annually, based on experience, plus bonus potential
• Weekly Pay: Every Friday is payday!
• Comprehensive Benefits: Medical, dental, vision, and life insurance options for you and your family
• 401(k) Company Match: Helping you plan and save for your future
• Paid Time Off: Accrued PTO plus paid holidays
• Career Growth & Development: Ongoing professional, technical, and leadership training to support your continued growth and advancement