Responsibilities

• Own and drive customer acquisition through marketing, with direct accountability for signups and revenue
• Define and execute channel strategy (what to run, when, and why)
• Expand beyond organic into new channels (paid, lifecycle, partnerships, etc.)
• Build a marketing engine and organization within the business unit from scratch
• Turn success stories into high-performing acquisition assets
• Own execution end-to-end - from idea → launch → optimization
• Introduce structure where needed (reporting, prioritization, systems) without slowing speed
• Partner cross-functionally to increase conversion and volume
• Own performance reporting and communicate insights clearly

Requirements

• Proven track record of driving revenue through marketing
• Experience owning or influencing core growth metrics (signups, LTV/CAC, conversion)
• Strong instinct for what actually drives customer action
• Ability to operate at both strategic and execution levels
• Experience working in ambiguous, fast-moving, early-stage environments
• High ownership and bias toward outcomes over activity

Preferred

• Experience in prosumer / consumer software or products
• Experience scaling from single-channel → multi-channel growth
• Experience building structure within chaotic environments
• Background in creator economy, marketplaces, or social-driven products

Benefits

• Autonomy & Ownership: Real responsibility and authority to build something meaningful
• Top-of-Market Compensation: Competitive cash and meaningful equity
• World-Class Team: High bar, low ego, and deeply collaborative
• Benefits: Medical, dental, vision, 401k match, wellness stipend, equity, lifetime Stan membership