Marketing Internship, Marketing Analytics

Responsibilities

• Analyze marketing performance across channels such as digital, paid media, events and campaigns
• Use data to identify trends, performance drivers and opportunities for growth or optimization
• Evaluate marketing investments and help determine where teams can improve effectiveness and ROI
• Develop analyses, reports and visualizations that make complex data easier to understand
• Support dashboards and recurring performance reporting using tools such as Excel and Power BI
• Gain exposure to SQL and large marketing and business datasets
• Translate analytical findings into clear business insights and recommendations
• Partner with marketing teams to understand business questions and determine how data can help answer them
• Serve as analytics focal within a broader intern team, bringing a data-driven perspective to team projects
• Present findings and recommendations to analytics, marketing and business stakeholders

Requirements

• Rising Senior working towards a bachelor’s degree from an accredited college or university in Analytics, Data Science, Business, Economics, Marketing, Statistics or a related field.
• Please exhibit entry level abilities in the following areas:
• - Creativity, Content Creation and Writing Skills
• - Verbal Communication Skills
• - Result-oriented and creative collaborator
• - Project and program management skills
• - Research and analytical skills
• - Problem solving skills
• - Attention to detail
• - Dedication, sincerity, passion, and the right attitude towards work

Preferred

• Experience working with datasets through coursework, projects, internships, or student organizations
• Ability to organize, analyze and interpret data to identify trends and insights
• Experience creating charts, dashboards, or visual presentations to communicate findings
• Familiarity with business intelligence, analytics, database, or reporting tools is a plus

Benefits

• we offer benefits that give you choice, reflect the diversity of our employees and support you and your family through the moments that matter – wherever you are in your life journey.
• Our employee learning programs give you access to the best learning in the industry to receive certifications, including Microsoft, Google, Amazon, Skillsoft, and many more.
• Through our company-wide volunteering and giving platform, you can donate, start fundraisers, volunteer, and search over 2 million non-profit organizations.
• At Kyndryl, we invest heavily in you, we want you to succeed so that together, we will all succeed.