Responsibilities

• Architect the Mobility growth strategy for the Americas, ensuring regional initiatives align with Uber's global Mobility objectives.
• Funnel Optimization: Own the end-to-end growth funnel for Mobility, identifying levers to accelerate user acquisition, retention, and frequency across diverse markets.
• Integrated Planning: In partnership with Regional Marketing Ops drive annual and ongoing regional planning cycles, translating high-level business goals into actionable, scalable marketing workstreams across the regions
• Serve as the primary liaison between Brand and Performance teams to ensure a unified "Full Funnel" approach where creative excellence meets data-driven execution.
• Partner with Regional Marketing Ops and General Managers to align marketing spend with operational realities (e.g., driver supply, courier density, and local marketplace health).
• Utilize data-driven insights to pivot strategies in real-time, responding to competitive threats or emerging market opportunities.
• Synthesize complex growth metrics into compelling narratives for the Americas leadership team, providing clear recommendations for investment and resource allocation.

Requirements

• 7+ years experience in marketing, specifically in building multi-channel and cross-channel digital strategies
• Bachelor's degree in Marketing or equivalent experience
• High business acumen with a solid analytical mindset
• Ability to analyze and structure data, turn data into insights, and insights into actions that assist senior management and other business leaders with decision-making
• Strong stakeholder management skills and comfortable working in a matrixed organization
• Clear, concise communication skills

Preferred

• Strong presenter with the ability to narrate strategic vision and performance of your projects clearly
• A proactive, entrepreneurial approach where you actively seek opportunities that maximize business growth impact
• Ability to promptly establish and communicate priorities with a passion for creating structure and overcoming organizational inertia
• Ability to drive multiple projects at the same time to on-time completion
• Ability to move fast, adapt, and thrive in a dynamic environment where you derive priorities, requirements, and goals from company context
• Good interpersonal skills: experience managing successfully with diverse cross-functional teams and stakeholders
• Good organizational skills & attention to detail, a high sense of urgency, initiative, & proactive planning
• Critical thinker who is able to solve business problems and communicate solutions in an engaging way to cross-functional teams
• A hard-working, thorough, organized, and motivated self-starter, constantly striving to improve your skills and look for ways to contribute to the team. Thrives on challenges and is not deterred by complicated/complex situations
• Experience in high-paced globally distributed organizations