Marketing & Growth Operations Manager at Little Sprouts, LLC | Lawrence, MA | $90K/yr – $100K/yr

Little Sprouts, LLC

Marketing & Growth Operations Manager

Lawrence, MA (Hybrid)

$90K/yr – $100K/yrMid Level6+ years expFull time

Posted 5 months ago

Job Summary

Drive a HubSpot-centric Marketing & Growth Operations function to own marketing platforms, data flow, and measurement.

Must-have: 6–10+ years of experience in marketing operations, growth operations, or analytics-focused marketing roles.
Must-have: Strong hands-on experience with HubSpot marketing tools.
Standout: Ownership of marketing systems health, governance, and scalable data flows across tools and platforms.

Job Description

Responsibilities

Marketing Systems Ownership (HubSpot + CRM)
- Own HubSpot as a marketing platform, including:
- Landing pages and forms
- Lead capture logic
- Marketing workflows and automations
- Connections to CRM
- Partner with Enrollment, IT, Digital Teams, and vendors to support CRM as the system of record for families and enrollment outcomes.
- Ensure clean, reliable data flow between marketing tools, CRM, and ad platforms.
- Define and document lead lifecycle rules, field usage, and data standards.
- Serve as the point of accountability for marketing system health, governance, and scalability.
Tracking Strategy & Tag Management (Google Tag Manager)

Requirements

6–10+ years of experience in marketing operations, growth operations, or analytics-focused marketing roles.
Strong hands-on experience with HubSpot marketing tools.
Experience supporting or integrating with a CRM platform.
Strong understanding of GA4, Google Tag Manager, and marketing analytics.
Experience defining tracking strategy and validating implementations.
Highly organized, systems-minded, and detail-oriented.
Comfortable partnering cross-functionally without formal authority.
Thrives in a growing environment where processes are still being built.

Preferred

6–10+ years of experience in marketing operations, growth operations, or analytics-focused marketing roles.
Strong hands-on experience with HubSpot marketing tools.
Experience supporting or integrating with a CRM platform.
Strong understanding of GA4, Google Tag Manager, and marketing analytics.
Experience defining tracking strategy and validating implementations.
Highly organized, systems-minded, and detail-oriented.
Comfortable partnering cross-functionally without formal authority.
Thrives in a growing environment where processes are still being built.

Little Sprouts, LLC

Little Sprouts is an award-winning network of experienced, engaged, and compassionate early educators dedicated to making lasting, positive differences for children and families. Our expert teachers and directors deliver high-quality care and essential early education to hundreds of children in our Little Sprouts Schools in Massachusetts and New Hampshire. In addition, our play-based curriculum and commitment to practicing NAEYC’s Anti-Bias Early Education support healthy childhood development and model the power of responsive relationships across all of our schools and communities.

Founded in 1982

Lawrence, Massachusetts, USA

437 employees

littlesprouts.com