Marketing & Events Coordinator, Broker & Partnerships

Atlanta, GA (Remote)

Salary Not AvailableMid Level3+ years exp

Posted 1 day ago

Job Summary

Own end-to-end event programs from planning to post-event wrap, lead capture, vendor management, on-site execution, and cross-functional coordination.

  • Lead end-to-end event execution and budgeting
  • Orchestrate vendor relationships and sponsorship logistics
  • Develop repeatable playbooks for events

Job Description

Responsibilities

  • End-to-end event execution: own the conference calendar; manage timelines, budgets, and vendor relationships for every event from initial planning through post-event wrap-up.
  • Vendor management & negotiation: source and negotiate with vendors for booth activations, swag, signage, and lead capture activity; own the vendor relationship, not just order-placing.
  • Budget ownership: manage event-specific budgets, track spend against plan, and flag variances proactively.
  • On-site event management: represent Sidecar Health at conferences and sponsorship events (travel required, estimated 20-30%); manage booth setup, staffing coordination, and day-of logistics.
  • Lead capture & RSM handoff: own the post-event pipeline: process booth-captured leads, build and maintain RSM outreach toolkits, and track follow-up cadence completion through to conversion.
  • Sponsorship & partnership logistics: manage sponsorship deliverables (golf tournaments, association partnerships) including gifting, signage, and relationship follow-up with sponsor contacts.
  • Marketing collateral & asset management: maintain the broker collateral library (one-pagers, toolkits, presentations); keep materials current and on-brand between production cycles.
  • Campaign & digital support: assist with email marketing, marketing automation platform upkeep (e.g., HubSpot/Pardot-equivalent tools), and light social/content support as broader marketing needs arise.
  • Cross-functional coordination: partner closely with Sales/RSMs, the CMO's office, and outside vendors; keep Jira/SharePoint project tracking current.
  • Continuous improvement: build repeatable playbooks and vendor spec libraries so each event doesn't start from scratch.

Requirements

  • 3+ years of experience in event planning/coordination or marketing coordination, ideally in B2B, healthcare, or insurance/broker-facing marketing.
  • Proven vendor negotiation experience: has managed budgets and vendor relationships independently, not just executed against someone else's plan.
  • Comfortable traveling to and running events on-site; able to manage high-pressure, fast-turnaround logistics calmly.
  • Strong written communicator, comfortable drafting broker- and RSM-facing communications for review and adapting tone across channels.
  • Basic insurance/broker-channel literacy a plus: familiarity with broker/carrier relationships and awareness that insurance marketing materials often carry compliance or filing considerations (training provided; deep expertise not required).
  • Organized self-starter who can manage multiple concurrent events and marketing deliverables without close supervision, and who can shift between event-heavy and marketing-support work as the calendar demands.
  • Experience with lead capture tools, CRM/pipeline handoff, marketing automation platforms, and project tracking tools (Jira, SharePoint) a plus.
  • Reports directly to the Director of Broker & Partnership Marketing; no direct reports initially, with potential to grow the function

Benefits

  • Competitive salary, bonus opportunity, and equity package
  • Comprehensive Medical, Dental, and Vision benefits
  • A 401k retirement plan
  • Paid vacation and company holidays
  • Opportunity to make an impact at a rapidly growing mission-driven company transforming healthcare in the U.S.