Responsibilities

• Develop, implement, and maintain a comprehensive marketing plan, with an initial focus on Region 3.
• Provide direct supervision, guidance, and support to Marketing staff.
• Coordinate and oversee community outreach and marketing activities.
• Establish priorities and expectations for Marketing staff and monitor progress toward departmental goals.
• Manage the organization’s relationship and contract with its external marketing consultant.
• Coordinate with the marketing consultant to ensure projects, campaigns, and deliverables align with organizational priorities.
• Oversee the day-to-day operations of the Marketing Department.
• Develop strategies to increase awareness of the organization, its programs, and available services.
• Work with program leadership to identify marketing needs, target populations, referral opportunities, and community partnerships.
• Coordinate marketing efforts across programs and service areas to ensure consistent messaging and branding.

Requirements

• Bachelor’s degree in Marketing, Communications, Business Administration, Public Relations, or a related field required.
• Minimum of five (5) years of experience in marketing, communications, public relations, business development, or a related field.
• Minimum of two (2) years of supervisory or leadership experience preferred.
• Experience developing and implementing comprehensive marketing plans and strategies preferred.
• Experience in healthcare, behavioral health, nonprofit, or community-based services preferred.