Marketing and Demand Generation Manager

Newark, NJ (On-site)

$55/hr – $65/hrManagerContract

Posted 3 months ago

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Job Summary

Drive multi-channel demand generation as Associate Director of Demand Generation for B2B SaaS/healthcare with a focus on ABM, lead nurturing, and intent personalization to build pipeline and ROI.

  • Own ABM program design and multi-channel execution to generate MQLs and shorten time-to-win.
  • Must-have: proven team leadership and demand-gen execution across webinars, content, advertising, events, and email.
  • Standout: experience with Salesforce, 6sense, and Marketing Cloud/Account Engagement for pipeline reporting.

Job Description

Drive multi-channel demand generation as Associate Director of Demand Generation for B2B SaaS/healthcare with a focus on ABM, lead nurturing, and intent personalization to build pipeline and ROI.

  • Own ABM program design and multi-channel execution to generate MQLs and shorten time-to-win.
  • Must-have: proven team leadership and demand-gen execution across webinars, content, advertising, events, and email.
  • Standout: experience with Salesforce, 6sense, and Marketing Cloud/Account Engagement for pipeline reporting.

Stefanini Group

Global Tech Consulting Company All in One. Stefanini is a Brazilian multinational company with 37 years of experience and presence in 41 countries. With more than 38,000 employees, we co-create solutions for a better future, driving digital transformation with a focus on real results. We operate in an integrated way through 7 specialized business units: Consulting (Technology and Business Agility), Analytics & AI, Banking & Payments, Cybersecurity, Manufacturing 4.0, and Digital Marketing. Recognized as the most internationalized technology company in Brazil, according to the Fundação Dom Cabral (FDC) ranking, Stefanini is global by essence, collaborative by nature, and strategic by vocation. It is also a pioneer in applying Artificial Intelligence to transform businesses through an end-to-end AI-First approach.

São Paulo, São Paulo, Brazil
1.9K employees (30 in marketing)

Traffic Signals

Monthly Visitors
274.9K
Traffic Source Mix
Search
35.6%
Direct
54.2%
Referral
7.9%
Social
1.2%
Paid
0.8%

Headcount Trend

Current headcount: ~1.9K

Marketing Team

Marketing Team Size
17 (1% of company)