Marketing Creative Specialist

West Bend, WI (Hybrid)

Salary Not AvailableMid Level3+ years exp

Posted 5 weeks ago

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Job Summary

Own the visual storytelling and asset production for Manitou Group brands in North America, driving multi-channel creative from concept to delivery for digital, print, email, and events while maintaining brand integrity and scalable templates.

  • Creative asset design across digital, print, social, and large-format for North America using Adobe Creative Cloud; adapt assets for dealers and regional customers.
  • Asset management and content updates on internal portals and external websites, plus CMS workflows and HubSpot or email tooling.
  • Produce or edit large format graphics, promotional videos, and campaign assets to support launches and brand campaigns across events and communications.

Job Description

Responsibilities

  • Design new advertising assets for Manitou and GEHL brands for the North American Market (ex: digital, print, social media, GIFs, billboards, point of purchase collateral, signage etc.)
  • Adapt advertising assets for Dealer and Regional Rental customers
  • Develop content and visual graphics for email marketing, launches, newsletters, presentations and websites
  • Create and revise product and sales literature
  • Manage and refresh marketing assets/content on internal portals and external websites
  • Assist in creating large format graphics for Tradeshows and Events
  • Assist in creating and modifying promotional videos
  • Provide ideas to develop new brand, product, and employee campaigns
  • Assist the Senior Brand Marketing Manager with other projects as assigned

Requirements

  • 3-5 years Creative Design experience in Corporate Marketing environment or Marketing Agency (Construction/AG industry experience is a plus)
  • Solid understanding of different marketing assets, techniques and channels
  • Strong written and verbal communication skills
  • Proficiency in Adobe Creative Cloud (InDesign, Photoshop and Illustrator – Premiere Pro is a plus)
  • Hubspot Experience or Email Marketing equivalent
  • CMS familiarity working with website content and/or internal platforms
  • Bachelor’s Degree in Marketing, Graphic Design, Communications, Advertising, or a related field preferred, or equivalent experience required.

Preferred

  • Premiere Pro is a plus
  • Visual Storytelling is a plus
  • Google Workspace knowledge

Benefits

  • Medical/Dental/Vision, a matching 401k, tuition reimbursement, volunteer program, wellness activities, employee and family activities throughout the year and so much more!
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Manitou Group

Commitment, reliability, passion. Our 3 core values to help you Set your future in motion.

Founded in 1958
Ancenis, Pays de la Loire, FRA