Responsibilities

• The Marketing Coordinator will be the lead on our data-driven email marketing strategy, SMS marketing, and lead generating campaigns. This role is responsible for delivering key information, marketing messaging, and ticket offers to targeted audiences while monitoring campaign performance to measure progress.
• Execute email marketing strategy by crafting, proofing, and sending segmented messages to our database.
• Oversee day-to-day email operations to ensure emails are completed and deployed on schedule.
• Ensure the timely marketing of promotional sales, merchandise offers, theme nights, giveaways, and team updates.
• Oversight of the Stellaralgo report dashboard to monitor campaign performance. Maintain reports to evaluate performance of all email campaigns while always creatively looking to grow the email database.
• Assist in identifying new audiences to target for various marketing campaigns.
• Lead on all Fan Compass lead generation campaigns.
• Draft and send Know Before You Go email and text communications.
• Lead in developing our marketing efforts through strategically targeted text message campaigns.
• Collaborate cross departmentally to ensure that proper messaging is being delivered. Works closely with merchandise, partnership, and the events team to accomplish this.

Requirements

• Bachelor;
  9 degree preferred - Communications, Marketing, Public Relations preferred
• 1-2 years experience in a similar marketing role.
• Experience maintaining or assisting with the maintenance of an organizations email marketing database is strongly preferred.
• Creative, analytical, and solution-minded individual.
• Excellent copy writing skills with a strong attention to detail.
• Strong visual eye with regard to visual layout and selection of supporting graphics/images.
• Well organized with the ability to multi-task and work in pressure situations.
• Willing to work long and unusual hours, including and especially evenings, weekends, and some holidays.
• Experience with Adobe Photoshop preferred.
• Knowledge of Microsoft Office Suite

Preferred

• Adobe Photoshop preferred

Benefits

• Comprehensive Medical, Dental and Vision benefits for employees and dependents
• Employer 401K match
• Paid Time Off, Parental Leave
• Sacramento River Cats, Athletics home tickets, team store discounts, and more!