Physicians’ Primary Care

Marketing Coordinator

Fort Myers, FL (On-site)

Salary Not AvailableFull time

Posted 3 months ago

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Job Description

Physicians’ Primary Care of Southwest Florida is a premier multi-specialty primary care practice with locations in Cape Coral, Estero, Fort Myers, and Lehigh Acres. We are currently seeking a Full-Time In-House Marketing Coordinator some weekends may be required to join our Administration Team. 
 
The Marketing Coordinator:
 
  • Collaborate with the practice’s leadership team to develop and execute comprehensive marketing plans and campaigns.
  • Create tailored marketing messages to reach and engage target audiences effectively.
  • Works with external company to oversee social media accounts, including content creation, scheduling, and engagement.
  • Develop and implement email marketing campaigns to inform and engage current and prospective patients, as well as internal campaigns
  • Plan and execute community outreach events, health fairs, and other promotional activities.
  • Coordinate with vendors, manage event logistics, and ensure successful event execution.
  • Create compelling content for various marketing channels, including blog posts, newsletters, flyers, and social media.
  • Monitor and manage online reviews and patient feedback to maintain a positive brand image.  This includes recruitment reviews.
  • Assist with administrative tasks related to marketing projects and campaigns.
  • Coordinates and attends community and networking events to promote Physicians’ Primary Care's adult medicine and pediatrics divisions.
  • Collaborate with the HR Director to create recruiting campaigns and facilitate positive recruiting endeavors in the community.
  • Works with marketing assistant to ensure projects completed.
  • Maintain marketing materials inventory and manage relationships with external vendors and agencies.
To be Successful – You Need:
  • Associate degree in Marketing, Communications, Business Administration, or a related field.
  • 3-5 years of experience in marketing in the healthcare or medical industry.
  • Proficiency in digital marketing tools and platforms (e.g., Google Analytics, social media management tools).
  • Strong written and verbal communication skills with an eye for detail.
  • Creative thinking and problem-solving abilities.
  • Ability to manage multiple projects and meet deadlines in a fast-paced environment.
  • Knowledge of healthcare marketing regulations and compliance is a plus.
Want to learn more about Physicians’ Primary Care of Southwest Florida? Visit our site at www.ppcswfl.com and apply today!
 
Physicians Primary Care of SWFL participates in E-Verify. Go to https://www.ppcswfl.com/wp-content/uploads/2023/06/E-Verify_Participation_Poster_Eng_Es-06.22.23.pdf for more information