Marketing Coordinator

New York City, NY (Hybrid)

$70K/yr – $80K/yrMid Level2+ years expFull time

Posted 4 days ago

Job Summary

Own and drive brand-forward copy across packaging, e-commerce, social, and marketing collateral, while coordinating assets and timelines and supporting events and vendor collaboration.

Job Description

Responsibilities

  • Write and adapt brand-forward copy for product packaging, e-commerce listings, Amazon content, social media, and marketing collateral.
  • Assist in managing and optimizing e-commerce content including product titles, bullets, descriptions.
  • Support social-first marketing initiatives through caption writing, content coordination, and campaign support.
  • Proofread and edit marketing materials for accuracy, grammar, tone, and brand voice consistency.
  • Collaborate with design and product teams to ensure packaging copy aligns with brand guidelines, legal requirements, and consumer messaging.
  • Coordinate timelines, deliverables, and creative assets across multiple marketing projects.
  • Assist in the creation and organization of creative briefs and marketing assets.
  • Support trade show planning and execution, including coordination with vendors and on-site logistics.
  • Work with third-party vendors to help ensure deliverables meet deadlines and quality standards.
  • Provide on-site support for trade shows or events, including setup and breakdown as needed.

Requirements

  • Bachelor’s degree in marketing, communications, Journalism, English or a related field.
  • NYC-based with a flexible schedule (3 days in-office, 2 days remote).
  • 2+ years of marketing, copywriting, content marketing, or brand communications.
  • Strong copywriting and editing skills with the ability to write for multiple formats and audiences.
  • Experience writing product copy for packaging, e-commerce listings, retail, or social media preferred.
  • Understanding of e-commerce best practices, including SEO-friendly product copy and marketplace content standards, is a plus.
  • Strong organizational skills with the ability to manage multiple projects simultaneously.
  • Excellent written and verbal communication skills.
  • Strong attention to detail and follow-through.
  • Comfortable working in a fast-paced, collaborative environment.

Benefits

  • A collaborative and fun work environment.
  • Opportunities to shape innovative marketing strategies and contribute to the growth of beloved brands.
  • Professional development and mentorship opportunities.
  • Hybrid role: three in-office day, two work from home.
  • Paid time off.
  • Health, dental and vision insurance.
  • 401k available.
  • Pet friendly office.
Pets+People Consumer Products logo

Pets+People Consumer Products

At Pets + People, we make tails wag and customers smile with products brought to market through strategic licensing and innovation. Our brands make everyday life fresh, fun, and user-friendly for the whole family.Our team of over 80 dedicated employees is headquartered in New York City with both national and global support. With our background, experience, and network, we are uniquely positioned to extend the reach of any brand to a new market.“We’ve been a pioneer in licensing since 2008, translating favorite brands into practical "pet" applications. In 2014, we expanded our vision into new markets within the "people" sector. Now, we are leveraging our long track record of success and applying it both to pets + people. “ – Steven Shweky, Top DogLearn more about our capabilities at www.petspeople.com

Founded in 2007
New York, New York, USA
102 employees (26 in marketing)

Salaries

Posted range

$70K/yr – $80K/yr

Taken straight from the job posting.

See all Pets+People Consumer Products salaries

Marketing Team

Marketing Team Size
14 (14% of company)
Marketing Roles Posted (Last 30 Days)
1

Traffic Signals

Monthly Visitors
5.9K
Traffic Source Mix
Search
27.3%
Direct
52.5%
Referral
5.1%
Social
13.7%
Paid
1.3%

Headcount Trend

Current headcount: ~102
Pets+People Consumer Products logo

Marketing Coordinator

Pets+People Consumer Products · New York City, NY · Hybrid