Director of Marketing

Dallas, TX (Remote)

$109K/yr – $146K/yrDirector/ExecutiveFull time

Posted 1 hr ago

Job Summary

Own and lead the hotel marketing strategy and revenue generation initiatives across digital channels, partnerships, and cross-functional teams.

  • Drive development and execution of marketing plans to hit topline revenue and RevPAR goals.
  • Partner with Sales & Marketing leadership and Revenue Management on annual plans and promotional strategies.
  • Lead a marketing team and manage digital presence to maintain brand integrity.

Job Description

Responsibilities

  • Directs the development, production and implementation of all marketing strategies and related projects associated with the property’s revenue and marketing objectives.
  • Partners with the Vice President (VP) of Sales and Marketing to develop the annual marketing plan to achieve both short and long-term revenue and marketing objectives.
  • Partners closely with other topline disciplines (Sales and Revenue Management) to develop overarching cross-cutting strategies.
  • Develops and oversees the execution of marketing strategy that aligns with hotel goals and positioning to achieve topline revenue and RevPar/share-of-wallet goals.
  • Oversees management of all internal and external communications through digital presence, including but not limited to property website, third party channels and social media while maintaining brand integrity.
  • Identifies incremental marketing opportunities ranging from partnerships, third-party sites and CVBs.
  • Articulates campaign performance regularly to General Manager, Sales + Revenue Management leaders and Ownership.
  • Leads a team of marketing professionals to execute strategies.
  • Develops overarching marketing strategy including marketing plans and property email strategy to overall hotel marketing budgets for the hotel/group of hotels they support to align with business priorities, in consultation with General Manager(s).
  • Oversees execution of all marketing initiatives, projects and collateral production to verify that sales and marketing objectives are achieved and that revenue opportunities are maximized.

Requirements

  • 2-year degree from an accredited university in Business Administration, Sales, or related major; 2 years’ experience in Hospitality Sales, Spa Sales or a comparable professional area
  • OR
  • 4-year bachelor's degree in Business Administration, Sales, or related major; 1 year experience in Hospitality Sales, Spa Sales or a comparable professional area

Benefits

  • All positions offer a 401(k) plan, stock purchase plan, discounts at Marriott properties, commuter benefits, employee assistance plan, and childcare discounts. Benefits are subject to terms and conditions, which may include rules regarding eligibility, enrollment, waiting period, contribution, benefit limits, election changes, benefit exclusions, and others.
  • Full-time positions also offer coverage for medical, dental, vision, health care flexible spending account, dependent care flexible spending account, life insurance, disability insurance, accident insurance, adoption expense reimbursements, paid parental leave and educational assistance. Click here to learn more.
Marriott International logo

Marriott International

4.0 Glassdoor

Marriott International, Inc. is based in Bethesda, Maryland, USA, and encompasses a portfolio of approximately 9,000 properties across more than 30 leading brands in 141 countries and territories. Its heritage can be traced to a root beer stand opened in Washington, D.C., in 1927 by J. Willard and Alice S. Marriott. Marriott International is an equal opportunity employer committed to hiring a diverse workforce and sustaining an inclusive culture. Marriott International does not discriminate on the basis of disability, veteran status or any other basis protected under federal, state or local laws. Community Guidelines: We reserve the right to remove without any notice content that we determine in our sole discretion is offensive or illegal, contains personally identifiable information, trademarks or copyrights belonging to a third party, advertises a third party’s products or services, or is otherwise inappropriate. Application Tips: We encourage job seekers to protect themselves from email and recruiting scams. Please note: 1) We do not accept applications via email or fax; 2) We never ask for money as part of the application process; 3) We only contact job applicants from approved email domains. Please find more information about Marriott International’s job application process and approved email address domains here: http://www.careers.marriott.com/tips-for-applying/

Founded in 1987
Bethesda, MD, US
204K employees (2,658 in marketing)
77% recommend to a friend
86% CEO approval

Salaries

Posted range

$109K/yr – $146K/yr

Taken straight from the job posting.

See all Marriott International salaries

Traffic Signals

Monthly Visitors
54.9M
Monthly Google Ads Budget
$2.5M
Traffic Source Mix
Search
39.2%
Direct
45.2%
Referral
12.8%
Social
0.7%
Paid
1.9%

Headcount Trend

Current headcount: ~212.2K

Recent News

Marriott International logo

Director of Marketing

Marriott International · Dallas, TX · Remote