Responsibilities

• Support sales and service marketing initiatives across multiple dealership locations.
• Coordinate monthly promotions, special offers, and seasonal marketing initiatives with partner agencies, vendors, and dealer personnel.
• Ideate, execute, and track multi-channel campaigns, including email, direct mail, paid social, search, display, and other digital advertising.
• Update variable and fixed ops specials, offers, landing pages, and promotional content on dealership websites.
• Conduct monthly website quality assurance reviews to identify issues and ensure content accuracy.
• Review marketing materials for accuracy, branding, offer details, disclaimers, OEM compliance, and co-op eligibility.
• Support creative projects from brief to launch, including concepting, copywriting, design, approvals, vendor coordination, proofing, production, and campaign flighting.
• Prepare, submit, and track OEM co-op claims, including compliance documentation, reimbursement status, and related accounting follow-up.
• Create marketing assets for dealership communications, internal announcements, point-of-sale messaging, and other ad hoc requests.
• Assist with reporting, budget tracking, and marketing performance summaries.

Requirements

• Strong writing and editing skills, with experience developing marketing copy for digital, print, email, social, and dealership communications.
• Basic design skills and the ability to create polished marketing materials, presentations, point-of-sale assets, and campaign graphics.
• Experience working with digital marketing platforms, email marketing tools, website CMS platforms, and campaign reporting.
• Ability to manage multiple projects with strong attention to detail, accuracy, deadlines, and approvals.
• Comfortable working with creative agencies, vendors, dealership teams, and cross-functional partners.

Preferred

• Organized, dependable, and proactive
• Strong problem-solver who can manage competing deadlines
• Collaborative communicator who works well with internal teams, vendors, and partners
• Able to balance creative thinking with data-driven decision making
• Comfortable in a fast-paced, detail-oriented marketing environment
• 2+ years of experience in automotive marketing, advertising, or agency-side marketing preferred
• Bachelor’s degree in Marketing, Advertising, Communications, Business, or a related field preferred
• Familiarity with GA4, Google Ads, Meta Ads, SEO, and website performance reporting

Benefits

• Competitive compensation and benefits.