Responsibilities

• Support the execution of marketing initiatives for the FICM business, including advertising, digital content, presentations, and collateral materials, under the direction of senior marketing staff
• Assist with the preparation, updating, and distribution of FICM Marketing Materials to ensure consistency with brand standards and messaging
• Assist with client-focused digital marketing strategy and execution for FICM Stakeholders across the United States to help increase brand awareness and client engagement
• Proactively develop strong client relationships with FICM. Consult and partner with clients and various departmental resources to develop marketing and communication programs designed to promote our products or services
• Assist in the development of recommendations in alignment with organizational goals and initiatives by collaborating with key FICM stakeholders for effective deployment. Work hands on with others to evolve, identify and implement improvement opportunities
• Ensure marketing projects are delivered in accordance with deadlines, meeting departmental expectations for quality and accuracy
• Prioritize marketing requests with the feedback of key stakeholders. Initiatives will include: marketing campaigns; branding awareness; consultation on email marketing tools and template designs for best engagement to be executed by departmental resources; social media marketing strategy related to closed transactions, new hires and industry commentary; deliver marketing collateral, oversee creation of new templates for use in group-wide PowerPoint materials to be maintained and distributed by departmental resources; liaise on press releases in partnership with Prosek and Public Relations team; work with respective department stakeholders on advertising plans, campaigns and budgets (e.g. relevant business journal and industry publications); and any other relevant items
• Regularly participate in Marketing Department team meetings and support various broader initiatives for the Marketing Department as needed
• Assist in the development of effective and persuasive copy for internal and external firm communications, including but not limited to brochures, presentations, statement messages, bios, fact sheets, digital marketing and press releases
• Perform other administrative and marketing support duties as assigned, including but not limited to: organizing, proofing, editing, design support, and more