Marketing Coordinator

Responsibilities

• Provides marketing support services to the sales staff to ensure the timely administration of sales and marketing efforts.
• Provides marketing support to the community in accordance with marketing and business plans. Utilizes sales processes, systems, and forms for sales to perform job duties, track information, compile data and reports, and meet or exceed community revenue goals. Provides administrative support for the Sales Department. Attends daily sales meetings.
• Communicates daily with community sales leader and other key associates regarding the status of all prospective move-ins. Utilizes the sales systems to record pre-residency steps and to facilitate communication.
• Serves as liaison between new resident and community by coordinating the move-in process for new residents in an efficient and welcoming manner, as needed. Ensures paperwork completion, including PPOC (Physician Plan of Care), residence preparation, mover scheduling, community support. Sets up pendants, keys, mailboxes, cable, and coordinates storage for new residents.
• Coordinates with maintenance and operations on unit turn over (UTOs) and maintains unit availability listings for the sales team. Works with community sales leader to identify units to be made ready for sales pipeline.
• Assists community sales leader in scheduling and executing on events including lead generation and lead advancement events and maintaining and organizing RSVP lists for events.
• Ensures sales office is stocked with marketing information and move-in packets. May request and order marketing materials through company systems.
• Represents the community and increases awareness through participation in outside events, professional groups, and community involvement as directed by the community sales leader. Uses relevant community knowledge and research to assist in planning, coordinating, and implementing monthly prospect and/or referral source activities and events as specified by the community marketing plan and community sales leader.
• May answer phone calls, serve as a backup for Sales, and log leads in SMS according to UP system.
• Maintains office “hot board” and prepares data for weekly and monthly reports. Provides sales performance information to community sales leader.

Requirements

• High school diploma or General Education Degree (GED) required.
• A minimum of one year administrative experience required, preferably in the retirement, hospitality, or medical industry with a proven track record of focus on customer service is required.
• Additional education can be substituted for years of experience.
• Certifications, Licenses, and Other Special Requirements: None
• Management/Decision Making: Uses limited independent judgment to make decisions based on precedents and established guidelines. Solves problems using standard procedures and precedents. Knows when to refer issues to supervisor and when to handle them personally.
• Knowledge and Skills: Has a working knowledge of a skill or discipline that requires basic analytic ability. Has an overall understanding of the work environment and process. Has working knowledge of the organization. Ability to greet staff and visitors in a courteous and friendly manner. Knowledge of Medicare and Medicaid regulations to include applicable processes, if required in the community. Knowledge of state regulations impacting or directing the delivery of services, if applicable. Ability to effectively listen and communicate verbally and in writing. Ability to effectively manage time, tasks and projects in a dynamic environment. Ability to build trust and act honestly in relationships with others. Ability to assess and understand customers’ expectations, needs and circumstances. Ability to work effectively with diverse personalities and to treat people with dignity, respect, fairness and maturity. Ability to operate personal computers and related software including Microsoft Office applications. Ability to learn and operate the customer relationship database. Ability to keyboard accurately and efficiently.
• Physical Demands and Working Conditions: Standing
• Physical Demands and Working Conditions: Walking
• Physical Demands and Working Conditions: Sitting
• Physical Demands and Working Conditions: Use hands and fingers to handle or feel

Benefits

• Medical, Dental, Vision insurance
• 401(k)
• Associate assistance program
• Employee discounts
• Referral program
• Early access to earned wages for hourly associates (outside of CA)
• Optional voluntary benefits including ID theft protection and pet insurance
• Paid Time Off
• Paid holidays
• Company provided life insurance