Responsibilities

• Own Elite's content strategy and publishing calendar.
• Proactively identify and capitalize on marketing opportunities such as holidays, company initiatives, events, speaking engagements, and industry trends.
• Own Elite's social media presence across Facebook, Instagram, YouTube, TikTok, and LinkedIn, including strategy, content creation, publishing, engagement, and audience growth.
• Leverage email, video, landing pages, blogs, and promotional materials as part of an integrated marketing strategy.
• Produce engaging content that builds trust, grows our audience, and generates qualified leads, including social posts, emails, and short-form videos.
• Repurpose podcasts, coaching calls, client success stories, books, webinars, and events into high-value marketing content.
• Capture and utilize video content from leadership, coaches, clients, events, webinars, and training to create engaging marketing assets.
• Maintain Elite's voice and brand across every platform.
• Capture stories that showcase the impact of Elite coaching.
• Keep Elite consistently visible through frequent, high-quality posting and sharing.

Requirements

• Bachelor's degree in Marketing, Communications, Business, or a closely related field.
• 3+ years of professional marketing experience with hands-on responsibility for both content creation and campaign execution.
• Demonstrated experience personally creating social media content and short-form video for platforms such as Facebook, Instagram, TikTok, YouTube, and LinkedIn.
• Hands-on experience with HubSpot, including CRM management, audience segmentation, lists, email campaigns, workflows, and marketing automation.
• Experience developing, executing, and measuring multichannel marketing campaigns.
• Strong understanding of marketing analytics, including lead attribution, conversion rates, cost per lead, campaign performance, and ROI.
• Experience with email marketing and audience nurturing.
• Working knowledge of paid digital advertising, including Google and social platforms.
• Strong writing, communication, and creative skills.
• Comfortable using modern content creation, video, AI, and marketing tools.

Preferred

• Experience marketing professional services, coaching, training, events, or other relationship-driven offerings.
• Experience working closely with a sales team in a lead-generation environment.
• Experience managing outside agencies, contractors, or creative resources.
• Experience marketing to small-business owners or the automotive industry.

Benefits

• 401(k)
• 401(k) matching
• Bonus based on performance
• Competitive salary
• Flexible schedule
• Free uniforms
• Home office stipend
• Opportunity for advancement
• Paid time off
• Training & development