Marketing & Community Engagement Coordinator

Responsibilities

• Represent Primrose School of Silicon Forest in the Hillsboro community through regular, face-to-face visits to local businesses, family-focused organizations, and community groups.
• Develop and maintain referral partnerships with organizations that serve young families, such as pediatric and family health offices, children's activity programs, and community organizations.
• Connect with Hillsboro-area employers to introduce the school as a high-quality early education and care option for their working families.
• Attend and help staff community events, fairs, and family gatherings, and bring back qualified family contacts from every event.
• Plan and support school and community events, including open houses, that bring prospective families onto campus.
• Support enrollment by following up promptly on inquiries and outreach leads and helping schedule school tours with the School Director.
• Run family referral campaigns that encourage current families to introduce friends, neighbors, and coworkers to the school.
• Create authentic social media posts and content that show daily life, events, and community involvement at the school, following Primrose brand standards and family photo permissions.
• Strengthen engagement with current families through events and communication that build loyalty and retention.
• Track outreach activity, partnerships, leads, tours, and enrollments so leadership can measure the results of the 90-day pilot.

Requirements

• One to two or more years of experience in community outreach, marketing, enrollment or admissions, or relationship-based sales required; experience in early childhood education, child care, schools, or family-focused services strongly preferred.
• Demonstrated success building referral partnerships or networking in person with local businesses and organizations required; existing connections in Hillsboro or the greater Washington County area preferred.
• Experience creating social media content and supporting events required; familiarity with Instagram, Facebook, Canva, and a CRM or lead-tracking tool preferred.
• A valid driver's license and reliable transportation required, along with the ability to complete the background check required for child care staff in Oregon.

Preferred

• Experience in early childhood education, child care, schools, or family-focused services strongly preferred.
• Existing connections in Hillsboro or the greater Washington County area preferred.
• Experience creating social media content and supporting events required; familiarity with Instagram, Facebook, Canva, and a CRM or lead-tracking tool preferred.

Benefits

• Paid sick time: Paid sick time in accordance with Oregon law.
• Growth: The opportunity to shape a new role at the school, working directly with the School Director and the franchise owners.
• Pilot: The role begins as a 90-day pilot with clear success measures, reviewed with the School Director at the end of the pilot.