Marketing and Communications Officer

Redwood City, CA (On-site)

$80K/yr – $95K/yrMid Level3+ years expSalaried Ft

Posted 5 hrs ago

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Job Description

Responsibilities

  • Develops compelling written, photographic, and video content that supports fundraising, adoption, volunteer engagement, community outreach, and organizational priorities.
  • Identifies and develops meaningful stories featuring animals, adopters, volunteers, fosters, donors, staff, and community partners.
  • Writes and produces content for social media, websites, blogs, email, internal communications, and other marketing materials while maintaining the Pets In Need brand.
  • Captures and curates photography and video that reflects the organization's mission and impact.
  • Manages marketing and communications projects from concept through completion, coordinating timelines, creative assets, stakeholder reviews, approvals, and deliverables.
  • Balances multiple organizational priorities while ensuring projects remain on schedule and aligned with strategic goals.
  • Collaborates across departments and with external partners to support fundraising, adoption, and organizational initiatives.
  • Oversees Pets In Need's social media platforms, content calendar, and day-to-day community engagement.
  • Creates engaging social content that strengthens community awareness, celebrates impact, and supports organizational objectives.
  • Coordinates volunteer photographers and creative volunteers while identifying opportunities to amplify user-generated content.

Requirements

  • Bachelor's degree in Marketing, Communications, Journalism, Public Relations, Digital Media, or a related field, or an equivalent combination of education and professional experience.
  • Minimum of three (3) years of progressively responsible experience in marketing, communications, public relations, digital content, nonprofit communications, or a related field.
  • Demonstrated experience managing multiple projects simultaneously while meeting deadlines.
  • Exceptional written, verbal, editing, and proofreading skills with demonstrated excellence in grammar, accuracy, and storytelling.
  • Excellent organizational, project management, interpersonal, and communication skills with the ability to manage multiple priorities while building collaborative relationships.
  • Experience managing organizational social media platforms and creating engaging digital content.
  • Experience utilizing AI-powered tools (such as ChatGPT, Adobe Firefly, Gamma, or similar platforms) to improve workflow, content development, and productivity while maintaining organizational quality standards.
  • Proficiency with Canva, Microsoft Office Suite, website content management systems, social media scheduling and analytics tools, and email marketing platforms such as Pardot (Salesforce).
  • Strong analytical skills with the ability to interpret performance metrics and make data-informed recommendations.
  • Ability to exercise sound judgment, maintain confidentiality, and represent the organization professionally.

Preferred

  • Experience coordinating with external vendors, agencies, freelancers, or creative partners preferred.
Pets In Need logo

Pets In Need

Headquartered in Redwood City, Calif., and founded in 1965, Pets In Need is Northern California’s first no-kill animal shelter. The nonprofit organization rescues cats and dogs from public shelters in the Bay Area and beyond when they are in danger of being euthanized due to space or financial limitations. Pets In Need also operates the Palo Alto animal shelter, a no-kill public animal shelter serving Palo Alto, Los Altos and Los Altos Hills. Pets In Need has consistently earned a four-star rating by Charity Navigator and its medical operation is accredited by the American Animal Hospital Association, a distinction given to fewer than 15 percent of veterinary clinics in the United States.

Founded in 1965
Redwood City, California, USA
75 employees (5 in marketing)

Traffic Signals

Monthly Visitors
31.5K
Traffic Source Mix
Search
38.1%
Direct
52.4%
Referral
3%
Social
6.6%

Headcount Trend

Current headcount: ~75

Marketing Team

Marketing Team Size
3 (4% of company)
Median Tenure
0.9 years
Marketing Roles Posted (Last 30 Days)
1